# Adorable Earthquake Head Covers This Hello Kitty Hood is Designed for Earthquake Protection By Nicole Ballantyne-Choo | Published 2013-10-10 | Updated 2013-10-13 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/hello-kitty-hood References: [japantrendshop](http://www.japantrendshop.com/hello-kitty-earthquake-hood-p-2006.html) To protect students in Japan in the case of an earthquake, there's now a Hello Kitty hood to offer comfort and safety. These hoods are known as 'disaster hoods' and they are fire-proof. The point of these is for children to keep them at their desks so in the case of an emergency they are prepared. Although these serve the purpose of offering as much individual protection as possible, their cute factor offers extra support. During a terrifying earthquake young kids will be comforted at the [adorable images of Hello Kitty](https://www.trendhunter.com/trends/hello-kitty-tmnt) and her friends. The designs on the Hello Kitty hood can even serve as distractions for kids to look and smile at while they wait for instructions from their teachers on what to do next. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 2% | Activity: 7% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Disaster Hoods:** Opportunity for creating innovative and customizable disaster hoods for various emergency situations. - **Cute Safety Gear:** Potential to develop safety gear with cute and comforting designs to ease anxiety during emergencies. - **Child-focused Emergency Preparedness:** Possibility to develop child-friendly emergency preparedness products and solutions to ensure their safety and wellbeing. ### Industries Being Reshaped - **Emergency Preparedness:** Emerging market for innovative products and solutions to enhance emergency preparedness for different scenarios. - **Children's Safety Products:** Growing sector for the development of safety products specifically designed for children, combining functionality with appealing designs. - **Personal Protective Equipment (PPE):** Opportunity to incorporate personalized and visually engaging designs into PPE to increase its comfort and acceptance among users. ## Related on Trend Hunter - [Cartoon-Based Lifestyle Bundles](https://www.trendhunter.com/trends/hello-kitty-x-kitsch.md) - [Comforting Plush Collectibles](https://www.trendhunter.com/trends/cloudheads.md) - [Cocoon-Like Workstation Hoods](https://www.trendhunter.com/trends/privacy-hood.md) - [Mini Plush Accessories](https://www.trendhunter.com/trends/hello-kitty-monchhichi.md) - [Anime Horror-Style Reimaginations](https://www.trendhunter.com/trends/junji-ito-artwork.md) - [Cartoon Cappuccino Toys](https://www.trendhunter.com/trends/hello-kitty-cappuccino.md) - [Emergency Shelter Robot Companions](https://www.trendhunter.com/trends/power-hug-robot-concept.md) - [Character Graphic Collaborative Apparel](https://www.trendhunter.com/trends/hello-kitty-capsule-2.md) - [Cat-Inspired Luxury Accessories](https://www.trendhunter.com/trends/hello-kitty-and-kate-spade.md)