# Cartoon Cat-Themed Sportswear Hello Kitty and Nike Join Forces on a Special Collection Together By Amy Duong | Published 2022-05-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hello-kitty-and-nike References: [hypebeast](https://hypebeast.com/2022/5/atmos-presents-hello-kitty-x-nike-collection-lookbook) & [nike](https://www.nike.com/launch) [Hello Kitty](https://www.trendhunter.com/trends/hello-kitty-hightop-sneakers) and [Nike](https://www.trendhunter.com/trends/nike-and-offwhite) work in collaboration on a new special collection that is available at retailer atmos. The highly anticipated collection includes a selection of footwear along with a limited edition range of apparel as well. The iconic Sanrio character is the star of the show as she details the sky blue cuffed sweatpants in a monogram print all over. It also can be seen across the oversized graphic tees and heavy cotton hoodies as well. The notable white tee is seen with [Hello Kitty branding](https://www.trendhunter.com/trends/bruno-mars-and-hello-kitty) at the front along with a Nike Air branding accent. The shoes include three pairs of the Air Prestos and it is set to launch officially on May 27th. Image Credit: atmos ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 48% | Activity: 35% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Cartoon-themed Fashion:** The popularity of cartoon characters appearing on designer clothing is an opportunity for fashion brands to collaborate with entertainment companies to create unique collections. - **Limited Edition Apparel:** The creation of limited edition apparel lines, featuring iconic characters, creates hype and exclusivity that drives sales. - **Collaborations Across Industries:** Collaborations between fashion and entertainment companies can create cross-industry opportunities for brand exposure and sales. ### Sectors Adopting This - **Fashion Industry:** Fashion companies can collaborate with entertainment companies to create unique and exclusive collections that appeal to a wider audience. - **Entertainment Industry:** Entertainment companies can collaborate with fashion brands to bring their iconic characters into the fashion space, creating new revenue streams. - **Sportswear Industry:** Sportswear brands can create exclusive and limited edition lines with popular entertainment characters to increase brand appeal and generate buzz. ## Related on Trend Hunter - [Collaborative Cartoon Sneakers](https://www.trendhunter.com/trends/hello-kitty-hightop-sneakers.md) - [Character Graphic Collaborative Apparel](https://www.trendhunter.com/trends/hello-kitty-capsule-2.md) - [Lovable Cartoon Cat Apparel](https://www.trendhunter.com/trends/forever-21-and-sanrio.md) - [Cat-Inspired Luxury Accessories](https://www.trendhunter.com/trends/hello-kitty-and-kate-spade.md) - [Cartoon-Honoring Lifestyle Footwear](https://www.trendhunter.com/trends/hello-kitty-gazelle.md) - [Character Sporty Collabs](https://www.trendhunter.com/trends/hello-kitty-x-rams.md) - [Cartoon-Inspired Cat Slides](https://www.trendhunter.com/trends/hello-kitty-1.md) - [Opulent Kitty-Themed Capsules](https://www.trendhunter.com/trends/hello-kitty-3.md) - [Festive Cartoon-Inspired Apparel](https://www.trendhunter.com/trends/forever-21-1.md)