# Italian-Made Share Scooters Micro -Mobility Company Helbiz Launches the HELBIZ ONE-S at EICMA 2021 By Niko Pajkovic | Published 2021-11-24 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/helbiz-ones References: [businesswire](https://www.businesswire.com/news/home/20211123005885/en/Helbiz-Unveils-HELBIZ-ONE-S-the-First-Sharing-Scooter-Made-in-Italy) & [helbiz](https://helbiz.com/helbizone)  Micro-mobility vehicle manufacturer [Helbiz](https://www.trendhunter.com/trends/wheels) has announced the HELBIZ ONE-S and HELBIZ S1-X launch at EICMA 2021. The first Italian-made [share e-scooter](https://www.trendhunter.com/trends/advanced-electric-scooters) on the market, the HELBIZ ONE-S features a sleek yet [high-performance design](https://www.trendhunter.com/trends/highperformance-electric-scooter). The new e-scooter comes equipped with an aluminum frame, double suspension, disc brakes, puncture-proof tires, blinkers, and integrated lights. In terms of power, it houses a 500W electric motor that allows drivers to take the scooter on any type of terrain and tackle inclines up to 12%. “With our industry experiencing growth unlike ever before, we are committed to providing the highest quality vehicles that meet the evolving needs of our customers - from city streets to race tracks. There is no better place to present these scooters for the first time than at the most important trade fair for the entire two-wheeler industry," said Salvatore Palella, Chief Executive Officer of Helbiz, in a recent press release. Image Credit: Helbiz ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 64% | Activity: 37% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Italian-made E-scooters:** The introduction of Italian-made e-scooters presents an opportunity for companies to enter the micro-mobility market with high-performance vehicles designed for city streets. - **Electric Motor Technology:** The HELBIZ ONE-S featuring a 500W electric motor highlights the need for innovating electric motor technology to improve e-scooter performance, battery life, and charging speed. - **Integrated Safety Features:** With its inclusion of blinkers, integrated lights, disc brakes, and puncture-proof tires, the HELBIZ ONE-S showcases the potential for integrating safety features into micro-mobility vehicles to improve rider safety and encourage adoption. ### Industries Being Reshaped - **Micro-mobility:** The launch of the HELBIZ ONE-S marks another player in the micro-mobility industry, which presents an opportunity for growth and competition in non-car-based transportation. - **Electric Vehicle Manufacturing:** Companies specializing in electric vehicle manufacturing can take advantage of the growing demand for e-scooters by developing high-performance models with improved electric motor technology, battery life, and charging speed. - **Urban Transportation:** As cities continue to seek ways to reduce congestion and emissions, the micro-mobility industry, including e-scooters, presents a disruptive innovation opportunity for the urban transportation sector to provide efficient and sustainable modes of transportation. ## Related on Trend Hunter - [Australian E-Scooter Startups](https://www.trendhunter.com/trends/benzina.md) - [Mini Foldable Electric Scooters](https://www.trendhunter.com/trends/mini-foldable-electric-scooter.md) - [Electric Scooter Concepts](https://www.trendhunter.com/trends/harley-davidson-livewire.md) - [Limited-Edition Electric Scooters](https://www.trendhunter.com/trends/limitededition-electric-scooter.md) - [Professional-Targeted eBike Debuts](https://www.trendhunter.com/trends/cooltra-one.md) - [Bespoke Branded Electric Scooters](https://www.trendhunter.com/trends/red-bull-racing-rbs01.md) - [High-Speed E-Scooters](https://www.trendhunter.com/trends/mihos.md) - [Race Car-Inspired Electric Scooters](https://www.trendhunter.com/trends/lavoie-series-1.md) - [Connected Smart Scooters](https://www.trendhunter.com/trends/eso-10.md)