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# Free-Range Multicolored Eggs
The NestFresh Heirloom Eggs are Non-GMO and Nostalgic

By Michael Hemsworth | Published 2017-12-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/heirloom-eggs
References: [trndmonitor](https://trndmonitor.com/industry-news-nestfresh-expands-humane-products-with-nostalgic-heirloom-eggs/) & [nestfresh](http://nestfresh.com/)

The NestFresh Heirloom Eggs have been unveiled by the brand as it's latest offering that will offer consumers with a product that is focused on cruelty-free food products and much more.

The eggs come in [multicolored varieties](https://www.trendhunter.com/trends/liquid-duck-eggs) including blue and brown, and come from hens that have been kept in a large amount of space with ample outdoor areas, grass to eat and much more. This makes the product a far better option compared to [factory farmed alternatives](https://www.trendhunter.com/trends/chuckle-eggs-range) that often have the hens living in very close quarters in unhygienic and unhealthy areas.

The NestFresh Heirloom Eggs have been announced as a [cruelty-free option](https://www.trendhunter.com/trends/cruelty-free-lemon-loaf-cake) that is also Non-GMO Project verified thanks to the nutritious diet that the hens are fed. The eggs are set to be available starting in January 2018.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 4% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Cruelty-free Food:** Disruptive innovation opportunity: Developing new and innovative ways to produce cruelty-free food products.
- **Non-gmo Verification:** Disruptive innovation opportunity: Creating new methods to verify and ensure that food products are free from genetically modified organisms.
- **Free-range Farming:** Disruptive innovation opportunity: Implementing technological advancements to improve the conditions and practices of free-range farming.

### Industries Being Reshaped

- **Food Production:** Disruptive innovation opportunity: Introducing advanced technologies and sustainable practices to improve food production methods.
- **Animal Welfare:** Disruptive innovation opportunity: Developing solutions and initiatives to improve the living conditions and treatment of animals within the food industry.
- **Organic Food:** Disruptive innovation opportunity: Introducing new techniques and technologies to produce organic food products in a more efficient and sustainable manner.

## Related on Trend Hunter

- [Farmer-Celebrating Egg Branding](https://www.trendhunter.com/trends/nestfresh-branding.md)
- [Pasture-Raised Hen Eggs](https://www.trendhunter.com/trends/happy-egg-pastureraised-eggs.md)
- [Affordable Eggs Partnerships](https://www.trendhunter.com/trends/affordable-eggs.md)
- [Free-Range Private Label Eggs](https://www.trendhunter.com/trends/coop-freerange-eggs.md)
- [British Barn-Laid Eggs](https://www.trendhunter.com/trends/bird-bros-roost-eggs.md)
- [Value-Sized Free Range Eggs](https://www.trendhunter.com/trends/happy-egg-co.md)
- [Gilded Free-Range Egg Packaging](https://www.trendhunter.com/trends/bird-bros-gloriously-golden.md)
- [Runny Plant-Based Eggs](https://www.trendhunter.com/trends/neggst-vegan-eggs.md)
- [Sustainably Raised Eggs](https://www.trendhunter.com/trends/naturegg-omega-plus-solar-free-range.md)