# Elevated Condiment Pop-Ups Ennismore & the Kraft Heinz Company are Sharing a Taste of Heinz 57 By Laura McQuarrie | Published 2023-02-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/heinz-57-line References: [prnewswire](https://www.prnewswire.com/news-releases/ennismores-brand-partnerships-studio-announces-new-collaboration-with-the-kraft-heinz-company-301753178.html)  Heinz 57 is a collection of chef-inspired products from Kraft Heinz Co. that offered a flavorful way for consumers to play with elevated flavors. Now, the Kraft Heinz Company is teaming up with Ennismore, the fastest-growing lifestyle hospitality company, for an immersive and exclusive pop-up tasting lounge. From February 23rd to 24th, the partnering companies will have a presence at HYDE Beach at SLS South Beach. Coinciding with South Beach's highly anticipated Food & Wine Festival, the pop-up will offer opportunities for sampling, tastings and entering giveaways. Beyond the pop-up, hotel guests at Mondrian, SLS and House of Originals hotels will get to experience the chef-inspired HEINZ 57 product line at food and beverage venues, as well as through in-room dining experiences. In the collection, there are infused honeys (Hot Chili and Black Truffle) and crunch sauces (OChili Pepper Crunch, Roasted Garlic Crunch and Mandarin Orange Miso Crunch.) ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 73% | Activity: 51% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Elevated Condiment Products:** Opportunity for food and beverage companies to create chef-inspired condiments that offer consumers a high-end and unique culinary experience. - **Pop-up Tasting Lounges:** Opportunity for hospitality and food companies to create immersive and exclusive pop-up events that provide unique experiences for consumers. - **Infused Honeys and Crunch Sauces:** Opportunity for food companies to create flavor-infused condiments that offer consumers a new and innovative way to enhance their meal. ### Who This Affects Most - **Food and Beverage:** Companies in this industry can explore creating chef-inspired condiments that offer a high-end and unique culinary experience to capture the interest of discerning consumers. - **Hospitality:** Companies in this industry can create immersive and exclusive pop-up events that provide unique experiences for consumers, such as the HEINZ 57 pop-up tasting lounge. - **Consumer Packaged Goods:** Companies in this industry can explore creating flavor-infused condiments that offer consumers a new and innovative way to enhance their meal, similar to the infused honeys and crunch sauces offered by the Kraft Heinz Company. ## Related on Trend Hunter - [Chef-Inspired Condiment Collections](https://www.trendhunter.com/trends/heinz-57.md) - [Chef-Inspired Condiment Lineups](https://www.trendhunter.com/trends/heinz-57-collection.md) - [Collaborative Chicken Sauces](https://www.trendhunter.com/trends/morleys-1.md) - [Squeezable Globally Inspired Condiments](https://www.trendhunter.com/trends/heinz-flavor-tour.md) - [Exclusive Hybrid Sauces](https://www.trendhunter.com/trends/every-sauce.md) - [Customizable Sauce Dispensers](https://www.trendhunter.com/trends/kraft-heinz-1.md) - [Spicy Ketchup Condiments](https://www.trendhunter.com/trends/heinz-hot-varieties.md) - [Flavorful Mayo-Style Sauces](https://www.trendhunter.com/trends/mayonnaise-style-sauces.md) - [Limited-Edition Condiment Drops](https://www.trendhunter.com/trends/limited-edition-condiment.md)