# Feisty Ecclectic Furnishings The Heima Furniture Collection Favors the Colorful and Quirky By Amelia Roblin | Published 2011-02-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/heima-furniture-collection References: [apartmenttherapy](http://www.apartmenttherapy.com/sf/interior-design/fab-finds-from-the-philippines-heim-interiors-138463) & [heimastore](http://www.heimastore.com/products/) The movables in a room can truly make or break a space, but anything from the Heima Furniture collection is sure to outdo most interiors. Designer Rossy Anne Yabut is behind the Filipino company, responsible for a number of the pieces as joint creations with [local craftspeople](https://www.trendhunter.com/trends/irish-furniture-design). Guaranteed to uplift even the most lackluster living spaces, the Heima Furniture collection satisfies function as well as [unique aesthetic charm](https://www.trendhunter.com/trends/collection-co). ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 90% | Activity: 80% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Colorful Furniture:** Disruptive innovation opportunity: Develop furniture lines that incorporate bold and vibrant colors to stand out in the market. - **Quirky Design:** Disruptive innovation opportunity: Create furniture with unique and unconventional designs to appeal to a niche customer base. - **Local Collaboration:** Disruptive innovation opportunity: Collaborate with local craftspeople to create one-of-a-kind furniture pieces that celebrate regional culture and craftsmanship. ### Industries Being Reshaped - **Interior Design:** Disruptive innovation opportunity: Introduce innovative furniture designs and concepts to elevate interior design aesthetics. - **Furniture Manufacturing:** Disruptive innovation opportunity: Incorporate sustainable materials and manufacturing processes to create environmentally-friendly furniture. - **Artisanal Crafts:** Disruptive innovation opportunity: Combine traditional artisanal techniques with modern furniture designs to offer unique and high-end pieces in the market. ## Related on Trend Hunter - [Incredibly Vibrant Homeware Collections](https://www.trendhunter.com/trends/vibrant-homeware.md) - [Interdependency-Inspired Designer Furniture](https://www.trendhunter.com/trends/hilo.md) - [Retro Colorful Furniture Collections](https://www.trendhunter.com/trends/geometrica.md) - [Bangladeshi-Inspired Playful Furniture](https://www.trendhunter.com/trends/fico.md) - [Expressively Functional Furniture Designs](https://www.trendhunter.com/trends/friends-founders.md) - [Expressive Well Balanced Furniture](https://www.trendhunter.com/trends/hmli.md) - [Chic Norm-Challenging Furniture](https://www.trendhunter.com/trends/wiggle-collection.md) - [Organic Ancient Design Furniture](https://www.trendhunter.com/trends/earth-to-people-furniture-collection.md) - [Vibrant Furniture Collections](https://www.trendhunter.com/trends/vibrant-furniture-collection.md)