# Almighty Kosher Ales He'Brew The Chosen Beers are Beverages with a Jewish Twist By Marissa Liu | Published 2010-10-09 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/hebrew-the-chosen-beers References: [theurbangrocer](http://www.theurbangrocer.com/2010/10/06/shmaltz-brewing-company) & [shmaltz](http://www.shmaltz.com/HEBREW/index.html) If you're looking to give your barley and hops a little blessing, Shmaltz Brewing Company has a few beverages for you to check out. He'Brew The Chosen Beers are a selection of mischievously named brews set to appeal to those whose faith in [a good, cold beverage](https://www.trendhunter.com/trends/cosmoale) never waivers. He'Brew The Chosen Beers consist of: Pomegranate, Messiah Bold, Genesis, R.I.P.A Rye and Rejewvenator, which itself comes in three flavors: fig, date or grape. Many of the beers have a [fruity flavor](https://www.trendhunter.com/trends/empyrean-brewing), making it even more appealing to those who enjoy a fresher beverage. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 8% | Activity: 5% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Religious](https://www.trendhunter.com/religious) ## Key Themes ### What Makes This Trend Stand Out - **Craft Kosher Beers:** Creating a variety of kosher beers with unique flavors and names, appealing to the faithful and beer enthusiasts alike. - **Fruit-infused Brews:** Incorporating fruity flavors like pomegranate, fig, date, and grape into beer to offer a refreshing twist to traditional brews. - **Faith-inspired Alcohol:** Providing alcoholic beverages that cater to specific religious preferences, offering a niche and cultural experience for consumers. ### Sectors Adopting This - **Craft Brewing:** Craft breweries can explore the creation of unique and flavorful kosher beers to tap into a growing market of faith-inspired consumers. - **Fruit Beverage Industry:** The fruit beverage industry can expand into the alcoholic beverage market by incorporating fruit-infused brews, targeting a wider range of consumers. - **Religious Specialty Beverages:** Developing a line of faith-inspired alcoholic beverages can cater to specific religious communities, creating a niche market and increased customer loyalty. ## Related on Trend Hunter - [Hop-Forward Flagship IPAs](https://www.trendhunter.com/trends/flavorful-ipa.md) - [Sophisticated Kosher Cocktails](https://www.trendhunter.com/trends/kosher-cocktail.md) - [Pineapple Hefeweizen Beers](https://www.trendhunter.com/trends/hefeweizen-beers.md) - [Honey-Laced Hoppy Ales](https://www.trendhunter.com/trends/hoppy-ale.md) - [Festively Wintry Beer Collections](https://www.trendhunter.com/trends/beer-collections.md) - [Artistic English Beer Breweries](https://www.trendhunter.com/trends/hog-brew.md) - [Beer-Cider Hybrids](https://www.trendhunter.com/trends/apple-crisp-ale.md) - [Citrus-Scented White Ales](https://www.trendhunter.com/trends/citrusscented-white-ale.md) - [Richly Flavored Beer Brandys](https://www.trendhunter.com/trends/beer-brandy.md)