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# Divine Drinks
Reverend Berriman's Heavenly Unorthodox Beverages is a Quenching Godsend

By Meghan Young | Published 2010-04-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/heavenly-unorthodox-beverages
References: [coolhunting](http://www.coolhunting.com/food-drink/reverend-berrim.php) & [revberrimans](http://revberrimans.co.uk/)

It turns out that divine inspiration doesn't necessarily imply solutions to monumental problems. It can simply lead to creations such as Reverend Berriman's Heavenly Unorthodox Beverages. Folks, April Fool's Day is over--I am not pulling your leg with this post.

The creator, John Berriman, is in fact a reverend. His Heavenly Unorthodox Beverages came to fruition after infusing chili peppers into his own homemade cola. The result is a [fiery concoction](https://www.trendhunter.com/trends/livener-xs) that does not compromise the flavor of the pop. For more info about these divine drinks, visit the source links.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 14% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Unorthodox Beverages:** Creating unique and unexpected flavors in non-alcoholic beverages by infusing unconventional ingredients such as chili peppers.
- **Homemade Cola:** Reviving the trend of homemade cola with personalized flavors and ingredients, allowing consumers to experiment and create their own unique blends.
- **Flavor Innovation:** Exploring new and unusual flavor combinations in beverages to provide consumers with exciting taste experiences.

### Who This Affects Most

- **Beverage Manufacturing:** Opportunity for beverage manufacturers to introduce unconventional flavors and ingredients to cater to adventurous consumers.
- **Gourmet Food and Beverage:** Potential market for gourmet food and beverage brands to create unique and high-end non-alcoholic drinks using innovative ingredients and flavor profiles.
- **Craft Beverage:** Craft brewers and artisanal beverage makers can explore the creation of non-alcoholic craft beverages with unconventional flavors to diversify their product offerings and attract a wider audience.

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