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# Focal Point Lighting Installations
Heathfield & Co Present Lights That Grab One's Attention

By Jamie Danielle Munro | Published 2014-04-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/heathfield-co
References: [designboom](http://www.designboom.com/design/heathfield-co-bespoke-lighting-installations-04-28-2014/) & [heathfield](http://www.heathfield.co.uk/)

Heathfield & Co is a ready-to-order lighting store that's aiming to make designs which make up the focal point of a room, instead of just a backdrop. The company's latest designs range from whimsical [cloud-like illuminators](https://www.trendhunter.com/trends/suspended-lighting-installation) to more shapely, [triangular looks](https://www.trendhunter.com/trends/caleide).

The company's overall goal is to challenge the way that consumers see lights. Many people think of these fixtures as an afterthought, like an item that completes a space rather than makes it. Heathfield & Co is not satisfied with this outlook, which is why the team is pushing to make distinct designs that will draw in onlookers rather than having people simply appreciate the fact that it's not dark in a room. Hopefully these installations will have this desired effect, and make people want to pay more attention to lighting.

Photo Credits: [designboom](http://www.designboom.com/design/heathfield-co-bespoke-lighting-installations-04-28-2014/), [heathfield](http://www.heathfield.co.uk/)

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 42% | Activity: 8% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Distinct Lighting Designs:** Heathfield & Co challenges the way consumers see lights by creating designs that make up the focal point of a room.
- **Enhanced Lighting Aesthetics:** Heathfield & Co's goal is to make lighting fixtures that will draw in onlookers and enhance the overall aesthetic of a space.
- **Reimagined Lighting Fixtures:** Heathfield & Co aims to disrupt traditional lighting fixtures by creating designs that make them into a centerpiece rather than an afterthought.

### Who This Affects Most

- **Interior Design:** Heathfield & Co's unique and attractive lighting fixtures provide a new opportunity for the interior design industry to make lighting fixtures the centerpiece of a space.
- **Home Furnishings:** Heathfield & Co's focus on creating lighting fixtures that make up the focal point of a room has the potential to disrupt the home furnishings industry by encouraging consumers to see lighting fixtures as full and important pieces of furniture.
- **Hospitality:** The hospitality industry can benefit from Heathfield & Co's distinct lighting designs by creating inviting and attractive spaces that draw in customers and enhance the overall guest experience.

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