# Blood-Tinted Stroke Ads These Heart Disease Warnings Come from the Heart and Stroke Foundation By Jonathon Brown | Published 2013-02-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/heart-disease-warnings References: [ibelieveinadv](http://www.ibelieveinadv.com/2013/02/heart-and-stroke-foundation-future/) & [heartandstroke](http://www.heartandstroke.com) These [heart disease warnings](https://www.trendhunter.com/trends/function-health) come from the [Hearth and Stroke Foundation](https://www.trendhunter.com/trends/hearth-oven-short-rib-lasagna) and contrast life before and after a heart attack or stroke. Far too many people overlook heart health, so the [Heart and Stroke Foundation](https://www.trendhunter.com/trends/womenspecific-health-risk) uses ads like these to hammer home the importance of this important organ's vitality. The ads show three different people doing things they love like skiing, fishing and kayaking. The catch is, they are also hooked up to an IV, on a stretcher and in a wheel chair. To further illustrate the point, the images are all tinted in red, which is an obvious reference to the heart and blood. Placed on a white backdrop, these all red images appear vibrant and eye catching. These ads effectively illustrate life before and after a heart attack or stroke. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 5% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Heart Health Awareness:** Opportunity to create campaigns and products that raise awareness about the importance of heart health and prevention of heart disease. - **Visual Storytelling:** Disruptive innovation opportunity in creating visually impactful and emotionally engaging advertisements that effectively communicate a message. - **Health Education Through Contrast:** Opportunity to educate people about heart health by showcasing the stark contrast between a healthy and affected lifestyle. ### Industries Being Reshaped - **Health and Wellness:** Opportunity to develop innovative products and services that promote heart health and prevention of heart disease. - **Advertising and Marketing:** Disruptive innovation opportunity in creating impactful visual advertisements and marketing campaigns that resonate with viewers. - **Non-profit Organizations:** Opportunity to leverage visually striking campaigns to raise awareness and funds for heart-related causes. ## Related on Trend Hunter - [Footwear-Branded Heart Health Initiatives](https://www.trendhunter.com/trends/wear-your-heart.md) - [Lung Cancer-Awareness Campaigns](https://www.trendhunter.com/trends/marie-keating.md) - [Hard-To-Read Health Campaigns](https://www.trendhunter.com/trends/specsavers-campaign.md) - [Charitable Heart Awareness Donations](https://www.trendhunter.com/trends/red-chocolate.md) - [Women-Specific Health Risk Initiatives](https://www.trendhunter.com/trends/womenspecific-health-risk.md) - [Unpredictable Festive Ad Campaigns](https://www.trendhunter.com/trends/snowfall.md) - [Financial Conversation Hearts](https://www.trendhunter.com/trends/financial-conversation-hearts.md) - [Educational Valentine's Campaigns](https://www.trendhunter.com/trends/language-of-love.md) - [Heartfelt Beverage Campaigns](https://www.trendhunter.com/trends/a-real-boost.md)