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# Charitable Wheelchair Bicycles
The Heartbike Supports the Heart and Stroke Foundation Bike Ride

By M | Published 2014-05-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/heart-and-stroke-foundation
References: [gizmodo](http://gizmodo.com/this-bike-started-life-as-a-wheelchair-1582584137) & [heartandstroke](http://www.heartandstroke.com/site/c.ikIQLcMWJtE/b.2796497/k.F922/Heart_Disease_Stroke_and_Healthy_Living.htm)

If you're looking to support a good cause, the [Heart and Stroke Foundation](https://www.trendhunter.com/trends/womenspecific-health-risk) is known for reputable charity work in support of healthy living. For an up-and-coming charity bike ride, Toronto-based ad agency Agency59 created this super cool wheelchair-infused bicycle to advertise the bike riding event.

Agency59 cleverly came up with the Heartbike as a way to promote and draw attention to riders biking for the [Heart and Stroke Foundations](https://www.trendhunter.com/trends/canadian-nonprofit-organization)' Ride for Heart set to take place in June. Agency59 designed a fully functional [wheelchair-integrated Heartbike](https://www.trendhunter.com/trends/adaptive-bike) that functions just like any average bike. The bike's conventional triangular seat has been replaced with wheelchair while still functioning with two wheels. The Heartbike encapsulates the Heart and Stroke Foundation's goal to create more survivors of stroke-related incidents.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 62% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What's Driving This Trend

- **Charity Events:** Disruptive innovation opportunity: Create unique and memorable experiences to promote charitable causes through innovative event concepts.
- **Inclusive Mobility:** Disruptive innovation opportunity: Design and develop wheelchair-integrated bicycles to promote inclusivity and accessibility in the transportation industry.
- **Cause Marketing:** Disruptive innovation opportunity: Utilize creative advertising and marketing techniques to generate awareness and support for charitable organizations and their events.

### Who This Affects Most

- **Nonprofit Organizations:** Disruptive innovation opportunity: Incorporate innovative approaches to fundraising and event promotion in the nonprofit sector.
- **Mobility and Transportation:** Disruptive innovation opportunity: Develop innovative solutions that cater to the mobility needs of individuals with disabilities in the transportation industry.
- **Advertising and Marketing:** Disruptive innovation opportunity: Explore unconventional advertising methods to create impactful campaigns that drive participation and support for charitable causes.

## Related on Trend Hunter

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- [Robotic Movement-Interpreting Wheelchairs](https://www.trendhunter.com/trends/honda-unione.md)
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- [Agile Four-Wheeled eBikes](https://www.trendhunter.com/trends/bike-car-hybrid.md)
- [Four-Wheeled Hybrid Bike Designs](https://www.trendhunter.com/trends/karver-cyle-concept-k1.md)
- [Electric Three-Wheeled Bicycles](https://www.trendhunter.com/trends/kettwiesel-one-plus.md)
- [Structurally Supportive Electric Bikes](https://www.trendhunter.com/trends/threewheel-electric-bike.md)
