# Buckwheat Snack Balls BuckWHAT Makes Healthy Snack Balls with a Nourishing Ancient Grain By Laura McQuarrie | Published 2016-08-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/healthy-snack-ball References: [trndmonitor](https://trndmonitor.com/food-spotlight-gourmesso-buckwhat-nosh-bars/) & [buckwhat](http://www.buckwhat.com/products) BuckWHAT's 'Noshes' are healthy snack ball treats that come in enticing flavors like Crunchy Peanut and Cocoa. As their names suggest, gluten-free buckwheat is a main ingredient, alongside a variety of other organic superfood ingredients like dates, chia seeds, nuts and flavorful spices. By ingredient, the snack balls are non-GMO, vegan and free from added sugars, which will appeal to foodies and health-conscious consumers alike. BuckWHAT also makes an assortment of other buckwheat-based products, including crunchy granola clusters and a compact snack bar. As of late, many brands have been featuring buckwheat as a main ingredient in their food products, especially as the ancient grain has come into the spotlight as a nourishing option for those who are bothered by celiac disease or a gluten intolerance. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 21% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Buckwheat-based Snacks:** The rise of buckwheat-based snacks presents opportunities for brands to tap into the market of health-conscious consumers looking for gluten-free and organic options. - **Superfood Snack Balls:** The popularity of superfood snack balls, like BuckWHAT's 'Noshes', highlights the demand for convenient, nutritious and flavorful snacks that are free from added sugars and artificial ingredients. - **Alternative Grain Products:** The increasing use of alternative grains, such as buckwheat, in food products provides an opportunity for brands to offer gluten-free and nutrient-rich options to cater to individuals with dietary restrictions. ### Sectors Adopting This - **Snack Food Industry:** The snack food industry can capitalize on the trend of buckwheat snack balls to create innovative and healthy snack options that satisfy the growing demand for gluten-free and organic snacks. - **Health Food Industry:** The health food industry can benefit from the rise of superfood snack balls by developing and marketing nutritious and convenient snack options for consumers seeking healthier alternatives to traditional snacks. - **Grain and Cereal Industry:** The grain and cereal industry can leverage the popularity of alternative grain products, like buckwheat, to create a diverse range of gluten-free products that appeal to consumers with specific dietary needs and preferences. ## Related on Trend Hunter - [Gut-Friendly Granola Clusters](https://www.trendhunter.com/trends/gut-friendly-granola-clusters.md) - [Premium Plant Protein Sources](https://www.trendhunter.com/trends/buck-nutra.md) - [Superfood-Infused Chocolate Bites](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites.md) - [Portable School-Safe Healthy Snacks](https://www.trendhunter.com/trends/amino-balls.md) - [Convenient Nutritional Snacks](https://www.trendhunter.com/trends/scotts-protein.md) - [Nutrient-Dense Protein Snacks](https://www.trendhunter.com/trends/vegan-snack-balls.md) - [Protein-Forward Energy Balls](https://www.trendhunter.com/trends/the-protein-ball-co-ballsy-by-nature.md) - [Crunchy Nutritious Bars](https://www.trendhunter.com/trends/nutrigrain-crunchy.md) - [Gut-Supporting Plant-Powered Superfoods](https://www.trendhunter.com/trends/big-bold-health.md)