# Breakfast Cereal Oils This Healthy Oil Enriches Morning Meals with Additional Nutrients By Laura McQuarrie | Published 2016-02-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/healthy-oil References: [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/250/2015/us/products/view/product_id:23542/cat:26418) & [teutoburger-oelmuehle.de](http://www.teutoburger-oelmuehle.de/de/schon-probiert) Supplements in the form of healthy oils are not uncommon, but Teutoburger Ölmühle is introducing a new way for consumers to fuel up before a big day. The brand's 'Mein Müsli-Ö' is a [cereal oil](https://www.trendhunter.com/trends/chia-oil) that's designed to be poured over [muesli](https://www.trendhunter.com/trends/biome-muesli), bread, cereal or even cottage cheese first thing in the morning. A daily tablespoon of this fortified oil provides an assortment of healthy omega-3 and omega-6 fatty acids. Rather than being masked as a flavorful addition to morning meals, this inventive food product addresses the maintenance of overall health first and foremost. The [healthy breakfast oil](https://www.trendhunter.com/trends/restart-life) could serve to inspire a range of other oils that could be used to support a range of different functions, such as beauty or other health concerns, as well as other oils suited for consumption at other times of the day. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 6% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Functional Food Oils:** The success of 'Mein Müsli-Ö' suggests opportunities for developing other oils with specific health benefits. - **Innovative Meal Additions:** Exploring creative ways to enhance the nutritional value of meals could lead to the development of similar products like cereal oils. - **Health-conscious Breakfast Products:** Consumers' growing interest in health and wellness can drive the development of breakfast products like fortified oils. ### Industries Being Reshaped - **Food and Beverage:** The success of cereal oils opens up opportunities for innovation in the food and beverage industry. - **Nutritional Supplements:** The introduction of fortified cereal oils suggests potential for disruption in the nutritional supplement industry. - **Beauty and Cosmetics:** The concept of functional oils can inspire the beauty industry to create oils with specific benefits for skin and hair. ## Related on Trend Hunter - [Functional Breakfast Cereals](https://www.trendhunter.com/trends/mighty-life.md) - [Performance-Boosting Cereals](https://www.trendhunter.com/trends/guud.md) - [Health-Focused Vegan Breakfasts](https://www.trendhunter.com/trends/vegan-muesli.md) - [Customizable Oat Bowls](https://www.trendhunter.com/trends/oakmeal.md) - [Health-Conscious Cereal Debuts](https://www.trendhunter.com/trends/purely-elizabeth-cereal.md) - [Nutty High-Fiber Breakfast Cereals](https://www.trendhunter.com/trends/weetabix-oatibix-flakes-nutty-crunch.md) - [Family-Friendly Millet Mueslis](https://www.trendhunter.com/trends/joyfull-millets.md) - [Cream-Filled Breakfast Cookies](https://www.trendhunter.com/trends/cream-filled-breakfast-biscuits.md) - [Instant Autumnal Oat Cereals](https://www.trendhunter.com/trends/bircher-muesli.md)