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# Better-for-You Cooking Oils
Cocavo's Flavor-Filled Healthy Cooking Oils Have a High Smoke Point

By Laura McQuarrie | Published 2020-05-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/healthy-cooking-oils
References: [nosh](https://www.nosh.com/news/2020/gallery-aprils-new-products#pic-14) & [cocavo](https://cocavo.com/)

Consumers are searching for [healthy cooking oils](https://www.trendhunter.com/trends/kosterina-2) that are particularly useful for enhancing flavors and Cocavo offers a range of products that combine unrefined extra virgin coconut oil and extra virgin avocado oil. Notably, the brand's product has less saturated fat than regular coconut oils and it boasts a high smoke point, which is ideal for cooking.

Some of the specialty cooking oil varieties that are available from Cocavo include Chili and Lime, Turmeric and Lemon, and Cilantro, Lime and Ginger, as well as Light, all of which are dairy-free, gluten-free and useful for vegans and vegetarians.

Cocavo is also expanding its line with the launch of Cocavo [Pure](https://www.trendhunter.com/trends/pure-genius-protein-pink-lemonade), its newest better-for-you cooking oil combining 100% pure coconut oil and extra virgin avocado oil.

Image Credit: Cocavo

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 25% | Activity: 8% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Healthy Cooking Oils:** Opportunity for developing innovative and flavorful cooking oils with lower saturated fat content and high smoke points.
- **Flavor-filled Products:** Potential for creating unique cooking oil blends infused with different flavors like chili and lime, turmeric and lemon, and cilantro, lime and ginger.
- **Expansion of Better-for-you Products:** Room for growth in the market for healthier cooking oils, such as the introduction of 100% pure coconut oil and extra virgin avocado oil blends.

### Industries Being Reshaped

- **Health Food Industry:** Innovation opportunity for companies in the health food industry to develop and market healthier cooking oils to health-conscious consumers.
- **Food Manufacturing Industry:** Disruptive innovation potential for food manufacturers in creating unique cooking oil blends with different flavor profiles.
- **Vegetarian/vegan Food Industry:** Opportunity for vegetarian and vegan food companies to offer cooking oil options that are dairy-free, gluten-free, and suitable for vegans and vegetarians.

## Related on Trend Hunter

- [Antioxidant-Packed Cooking Oils](https://www.trendhunter.com/trends/medella.md)
- [Healthy Cooking Oils](https://www.trendhunter.com/trends/healthy-cooking-oil1.md)
- [Precision-Blended Sauté Oils](https://www.trendhunter.com/trends/saut-oil.md)
- [Cultured Cooking Oils](https://www.trendhunter.com/trends/cultured-oil.md)
- [Squeezable Avocado Oil Bottles](https://www.trendhunter.com/trends/100-pure-avocado-oil-squeeze.md)
- [Air Fryer Cooking Oils](https://www.trendhunter.com/trends/air-fryer-oil.md)
- [Convenient Air Fryer Oils](https://www.trendhunter.com/trends/frylight-air-fryer-pure-oil-spray.md)
- [Cannabis-Infused Cooking Oils](https://www.trendhunter.com/trends/cannabis-infused-cooking-oils.md)
- [Veggie-Made Avocado Oil Snacks](https://www.trendhunter.com/trends/good-health-veggie-snacks.md)
