# Cellular Health Dog Supplements Zesty Paws' Healthy Aging NAD+ Precursor Supports Happy Aging By Laura McQuarrie | Published 2023-10-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/healthy-aging-nad-precursor References: [businesswire](https://www.businesswire.com/news/home/20231026661018/en) & [zestypaws](https://zestypaws.com/)  Zesty Paws' new Healthy Aging NAD+ Precursor takes one of the top-selling pet supplement brands in the United States into the longevity category. This healthy aging supplement for dogs features ChromaDex's industry-leading cellular health ingredient, Niagen, which helps to support and promote metabolic health and cellular energy and repair for dogs. NAD+ (nicotinamide adenine dinucleotide) plays an important part in cellular processes such as mitochondrial function, cellular energy production and DNA repair, and this formula assists with the regeneration of NAD+ levels in dogs. People are increasingly investing in their own healthy aging journeys by turning to cellular health supplements, embracing advanced scientific approaches to support longevity and well-being. Similarly, pet owners are extending this commitment to their pets, utilizing cutting-edge formulas to ensure that their furry companions enjoy healthy, happy and comfortable lives. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 49% | Activity: 61% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What's Driving This Trend - **Longevity Supplements for Dogs:** Zesty Paws' Healthy Aging NAD+ Precursor takes pet supplements into the longevity category, supporting metabolic health and cellular energy and repair for dogs. - **Cellular Health Supplements for Pets:** Pet owners are embracing advanced scientific approaches by utilizing cutting-edge formulas to ensure their furry companions enjoy healthy, happy and comfortable lives. - **NAD+ Regeneration in Dogs:** Zesty Paws' supplement assists with the regeneration of NAD+ levels in dogs, promoting cellular processes such as mitochondrial function, cellular energy production, and DNA repair. ### Who This Affects Most - **Pet Supplements:** Zesty Paws' Healthy Aging NAD+ Precursor expands the top-selling pet supplement brand into the longevity category, introducing formulas to support metabolic health and cellular energy and repair for dogs. - **Human Longevity Supplements:** People are increasingly investing in their own healthy aging journeys with cellular health supplements, creating opportunities for innovative formulas that support longevity and well-being. - **Advanced Scientific Approaches for Pet Well-being:** Pet owners are extending their commitment to their pets by utilizing cutting-edge formulas that embrace advanced scientific approaches for ensuring healthy, happy and comfortable lives. ## Related on Trend Hunter - [Dog-Friendly Vitality Chews](https://www.trendhunter.com/trends/chews-for-dogs.md) - [Canine Longevity Soft Chews](https://www.trendhunter.com/trends/leap-years.md) - [Vitality-Boosting Dog Supplements](https://www.trendhunter.com/trends/bioadaptives-inc.md) - [Dog Longevity Supplements](https://www.trendhunter.com/trends/arterra.md) - [NAD+ Supplement Solutions](https://www.trendhunter.com/trends/tru-niagen-1.md) - [Vet-Specific Pet Products](https://www.trendhunter.com/trends/zesty-paws-professional.md) - [Longevity-Focused Dog Supplements](https://www.trendhunter.com/trends/daily-dog-supplement.md) - [NAD-Boosting Immune Supplements](https://www.trendhunter.com/trends/tru-niagen-immune.md) - [Cellular Longevity Supplements](https://www.trendhunter.com/trends/one-a-day-age-factor-cell-defense.md)