# Low-Calorie Pizza Options Papa John's Has Introduced New Pizzas for Health-Conscious Consumers By Katherine Pendrill | Published 2015-07-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/healthconscious-consumers References: [brandeating](http://www.brandeating.com/2015/07/papa-johns-introduces-lighter-choice-pizzas.html) & [papas-nutritional-calculator](http://www.papas-nutritional-calculator.com) Popular pizza chain 'Papa John's' has introduced a new line of low-calorie pizzas for health-conscious consumers. Many consumers have begun watching what they eat and this often means cutting out high-calorie dishes such as pizza. Papa John's sought to make its iconic pizza more accessible for customers by introducing a line of lighter pizza options. The new pizza options are called 'Papa's Lighter Choices' and a large slice of pizza from this menu contains 300 calories or less. The pizzas are a lighter option because there is a smaller portion of cheese on top. There are a number of different light pizzas to choose from, including the [Mediterranean Veggie](https://www.trendhunter.com/trends/papa-johns-and-la-vie), the Grilled Chicken & Canadian Bacon and the Hawaiian Chicken. To further accommodate health-conscious consumers, [Papa John's has also added](https://www.trendhunter.com/trends/papa-johns-pan-pizza) a an online calorie counter, which allows customers to figure out the nutritional content of their pizza. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 15% | Activity: 48% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Low-calorie Pizza:** Opportunity to create innovative low-calorie pizza recipes using alternative ingredients and cooking techniques. - **Health-conscious Dining:** Potential to develop new menus and offerings that cater to the growing demand for healthier food options. - **Online Nutritional Tools:** Disruptive innovation opportunity to create online tools that provide nutritional information for menu items. ### Where This Applies - **Pizza Chains:** Ability to leverage the low-calorie pizza trend to attract health-conscious consumers and differentiate from competitors. - **Food Delivery Services:** Opportunity to partner with low-calorie pizza chains and offer healthier options to customers through online delivery platforms. - **Technology Companies:** Potential to develop digital solutions, such as mobile apps or smart kitchen appliances, that help consumers make healthier food choices. ## Related on Trend Hunter - [Protein-Rich Pizza Crusts](https://www.trendhunter.com/trends/protein-crust-pizza.md) - [Nutrition-Minded Pizzeria Items](https://www.trendhunter.com/trends/dominos-menu-items.md) - [Resolution-Inspired Pizza Promotions](https://www.trendhunter.com/trends/marcos-pizzas.md) - [Crust-Free Pizza Bowls](https://www.trendhunter.com/trends/papa-bowls-1.md) - [Protein-Rich Frozen Cauliflower Pizzas](https://www.trendhunter.com/trends/healthy-choice-flatbread-pizzas.md) - [Cheese-Stuffed Pizza Items](https://www.trendhunter.com/trends/cheesy-calzone.md) - [Savory Cheese-Seasoned Pizzas](https://www.trendhunter.com/trends/garlic-5cheese-crust-pizza.md) - [Cheesy Calzone Bites](https://www.trendhunter.com/trends/cheesy-calzone-papa-bites.md) - [Crust-Free Pizza Bowls](https://www.trendhunter.com/trends/crustless-papa-bowls.md)