# Beneficial Summertime Kombuchas The Health-Ade Watermelon Kombucha is Healthy and Flavorful By Michael Hemsworth | Published 2020-05-22 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/healthade-watermelon-kombucha References: [trndmonitor](https://trndmonitor.com/drink-spotlight-health-ade-watermelon-kombucha/) & [health-ade](http://www.health-ade.com/) The Health-Ade Watermelon Kombucha is a fermented summertime refreshment for consumers looking for a healthier option to choose during warmer weather. The drink maintains an [effervescent profile](https://www.trendhunter.com/trends/functional-kombucha) that's 100% raw, natural, vegan and gluten-free to make it ideal as a replacement for conventional sparkling beverages. The beverage is achieved with cold-pressed [watermelon juice](https://www.trendhunter.com/trends/sparkling-coconut-water-with-watermelon) in the mix to make it as summertime-ready as possible and help to provide drinkers with a an alternative way to enjoy the fruit. The Health-Ade Watermelon Kombucha is formulated with 10% juice and doesn't contain as [much sugar as alternative products](https://www.trendhunter.com/trends/kif-and-co) on the market thanks to the time the brand takes to brew the beverage right. The drink is packaged in apothecary-style bottles to further reinforce the healthful nature of the watermelon-infused tonic. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 35% | Activity: 43% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Healthful Kombucha Beverages:** Opportunities for creating kombucha drinks that are healthier and more flavorful for summertime refreshment. - **Fruit-infused Beverages:** Innovations to create fruit-infused drinks as an alternative to conventional sparkling beverages. - **Low-sugar Sparkling Beverages:** Opportunities for creating fizzy and flavorful drinks with low sugar content. ### Where This Applies - **Beverage Industry:** The beverage industry can benefit from creating healthier and refreshing drinks for summertime consumption. - **Health and Wellness Industry:** The health and wellness industry can explore and market this low-sugar, 100% raw, natural, vegan, and gluten-free drink as a healthier option. - **Fruit Industry:** The fruit industry can explore ways to utilize cold-pressed fruit juice in creating summertime refreshments with added health benefits. ## Related on Trend Hunter - [Limited-Edition Melon Kombuchas](https://www.trendhunter.com/trends/watermelon-kombuchas.md) - [Zesty Kombucha Refreshments](https://www.trendhunter.com/trends/healthade-ginger-lemon-berry.md) - [Guava Dragon Fruit Kombuchas](https://www.trendhunter.com/trends/health-ade-1.md) - [Premium Watermelon-Flavored Kombuchas](https://www.trendhunter.com/trends/momo-watermelon-kombucha.md) - [Tropical Fermented Beverages](https://www.trendhunter.com/trends/health-ade-guava-dragon-fruit.md) - [Iced Tea Lemonade Kombuchas](https://www.trendhunter.com/trends/iced-tea-lemonade-kombucha.md) - [Indulgent Pineapple Beverages](https://www.trendhunter.com/trends/pineapple-creamsicle.md) - [Refreshing Canned Kombuchas](https://www.trendhunter.com/trends/healthade-kombucha.md) - [Digestion-Focused Kombucha Drinks](https://www.trendhunter.com/trends/glow-up.md)