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# Simplified Vintage Streetwear
The HEAD PORTER Spring/Summer 2012 Collection is a Classic

By Taylor Keefe | Published 2011-12-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/head-porter-spring-summer-2012
References: [freshnessmag](http://www.freshnessmag.com/2011/12/05/head-porter-plus-springsummer-2012-collection-preview/) & [headporter.co.jp](http://www.headporter.co.jp/)

Japanese streetwear draws many of its inspirations from vintage American clothing, and the HEAD PORTER Spring/Summer 2012 Collection doesn't stray far from that formula. The line features many classic styles such as Hawaiian prints and bespoke button ups.

The HEAD PORTER Spring/Summer 2012 Collection is an attempt to reinforce the theme of "simple and good quality." The brand has always been known for superb clothing; however, the upcoming collection wants to sustain that ethos. Featured in the collection are [bold Hawaiian prints](https://www.trendhunter.com/trends/tangerine-palisade), reminiscent of 1980s vacation fashion. Other focal point items include colored, striped shorts and bold, primary color jackets. The collection is inspired by [Ivy league style](https://www.trendhunter.com/trends/mountain-ivy) with a focus on timeless looks.

The HEAD PORTER Spring/Summer 2012 Collection contains a decent amount of outerwear combined with the right amount of loose-fitting items perfectly suited for the season.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 52% | Activity: 41% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Japanese Streetwear:** Disruptive innovation opportunity: Incorporating traditional Japanese design elements into modern streetwear.
- **Vintage-inspired Fashion:** Disruptive innovation opportunity: Creating clothing collections that pay homage to classic styles from past decades.
- **Quality-focused Clothing:** Disruptive innovation opportunity: Developing sustainable and durable fashion pieces with a strong emphasis on high-quality materials.

### Who This Affects Most

- **Fashion Retail:** Disruptive innovation opportunity: Integrating digital technologies to enhance the online shopping experience and personalize recommendations.
- **Textile Manufacturing:** Disruptive innovation opportunity: Exploring new sustainable and eco-friendly materials to replace traditional fabrics.
- **Streetwear Branding:** Disruptive innovation opportunity: Collaborating with street artists and graffiti designers to create unique and limited-edition clothing collections.

## Related on Trend Hunter

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- [Spring-Centric Technical Fashion](https://www.trendhunter.com/trends/hyke-1.md)
- [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md)
