# Minimalist Japanese Menswear The Head Porter Plus SS 2011 Collection is Based on Simplicity By Matt Ho | Published 2011-03-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/head-porter-plus-ss-2011 References: [highsnobiety](http://www.highsnobiety.com/news/2011/03/29/head-porter-plus-springsummer-2011-collection/) & [headporter.co.jp](http://www.headporter.co.jp/collection/headporter_plus/2011_ss/) When I think of Porter Japan, I think [durable wallets and bags](https://www.trendhunter.com/trends/porter-yoshida), but the brand has extended to designing clothes. The Head Porter Plus SS 2011 collection displays new outfits showing that Porter can hold its own in the fashion world. A lot of the designs seen in the brand's usual string of products have been incorporated in the Head Porter Plus SS 2011 collection. The company offers casual wear that's simple and minimalist -- similar in style to what fellow Japanese company [UNIQLO](https://www.trendhunter.com/trends/uniqlo-u-fw25) offers. Plaid and one-tone crew neck shirts, hoodies and a letterman-like jacket are what's in store for the upper; simple jeans are what can be expected in terms of bottoms. If Head Porter Plus can bring out clothes that are high in quality like its other products, then the collection is definitely worth a purchase. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 33% | Activity: 36% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Japanese Fashion:** Explore the growing trend of minimalist Japanese menswear and its influence on global fashion. - **Simplicity:** Discover the rising demand for simple, minimalist designs in the fashion industry and its disruptive potential. - **Diversification:** Learn about the expansion of brands into new product lines, such as Porter Japan's move from accessories to clothing. ### Who This Affects Most - **Fashion Retail:** Evaluate the opportunities for retailers to incorporate Japanese minimalist menswear into their product offerings. - **Apparel Manufacturing:** Consider the potential for apparel manufacturers to cater to the growing demand for minimalist designs. - **Accessories Design:** Explore how accessory designers can diversify their offerings by venturing into clothing lines, like Porter Japan. ## Related on Trend Hunter - [Minimalist Wardrobe Essentials](https://www.trendhunter.com/trends/heritage-core.md) - [Eclectic Preppy Summer Apparel](https://www.trendhunter.com/trends/beams-plus-2.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Summer-Centric Lifestyle Fashion](https://www.trendhunter.com/trends/uniqlo-u-4.md) - [Refined Utility Tailoring](https://www.trendhunter.com/trends/apresse-2026.md) - [Laid-Back Modernwear](https://www.trendhunter.com/trends/digawel-springsummer-2026.md) - [Seasonal Wardrobe Capsules](https://www.trendhunter.com/trends/uniqlo-u-fw25.md) - [Heritage Workwear Capsule](https://www.trendhunter.com/trends/beams-plus-spring.md) - [Compact Bamboo Tote Collections](https://www.trendhunter.com/trends/filament-collection.md)