# Low-Calorie Hazy Pale Ales This Tropical Springtime Ale Bears Only 98 Calories Per Can By Rahul Kalvapalle | Published 2022-04-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hazy-pale-ale References: [brewbound](https://www.brewbound.com/news/beavertown-brewerys-low-cal-hazy-pale-ale-returns) & [beavertownbrewery](https://beavertownbrewery.co.uk/)  [Beaverton](https://www.trendhunter.com/trends/frozen-neck) Brewery, a U.K.-based brewery that is situated in the neighborhood of Tottenham in London, has launched a hazy pale that lets you enjoy a [sessionable warm-weather ale](https://www.trendhunter.com/trends/chilly-ones-beer)-drinking experience without having to go through undue stress over the hefty calories that you're packing into your body. The first ever [low-calorie hazy pale ale](https://www.trendhunter.com/trends/healthconscious-beer) released by Beaverton, the 'Space-Born' beer has an ABV of only 4 percent, making it an approachable beverage and one that is just as suited for a quick swig as it is for an evening of slow sipping in the park. With notes of tangerine and grapefruit, this is a beer that delivers tropical delights as well as plenty of hazy aesthetic. With its juicy flavor profile and only 98 calories per can, this is one pale ale that aims to let you enjoy guilt-free drinking. Image Credit: Beaverton Brewery ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 8% | Activity: 12% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Low-calorie Craft Beer:** The trend towards low-calorie craft beer continues to grow, offering opportunities for breweries to cater to health-conscious consumers. - **Hazy IPA:** The hazy IPA trend remains strong, encouraging breweries to experiment with new flavors and aromas to capture market share. - **Sessionable Beers:** Consumer demand for sessionable beers that are lighter in alcohol and calories presents opportunities for breweries to create unique and refreshing styles while catering to mindful drinking trends. ### Where This Applies - **Craft Beer:** Breweries in the craft beer industry can take advantage of the growing trend towards low-calorie and sessionable beers to attract health-conscious and mindful consumers. - **Alcohol:** With consumers increasingly seeking healthier drinking options, the alcohol industry has an opportunity to offer low-calorie and lighter beer styles to meet this demand. - **Food and Beverage:** As consumers become more mindful of their health and wellness, the food and beverage industry can capitalize on the growing popularity of low-calorie beer options to offer unique and flavorful beverages. ## Related on Trend Hunter - [Lightweight Hazy IPAs](https://www.trendhunter.com/trends/lightweight-hazy-ipa.md) - [Low-Calorie Pale Ales](https://www.trendhunter.com/trends/locals-light-cloudy-pale.md) - [Low-Calorie Dry-Hopped IPAs](https://www.trendhunter.com/trends/dryhopped-ipa.md) - [Low-Cal Alcohol-Free IPAs](https://www.trendhunter.com/trends/superior-hazy-ipa.md) - [Alcohol-Free Hazy IPAs](https://www.trendhunter.com/trends/partake-brewing-hazy-ipa.md) - [Hazy Non-Alcoholic Beers](https://www.trendhunter.com/trends/hazy-nonalcoholic-beer.md) - [Flavorsome Low-Alcohol IPAs](https://www.trendhunter.com/trends/lowalcohol-ipa.md) - [Light-Bodied Session IPAs](https://www.trendhunter.com/trends/session-ipa.md) - [Accessibly Hopped Hazy IPAs](https://www.trendhunter.com/trends/hopped-hazy-ipas.md)