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# Playfully Picturesque Photography
Hayley Murphy Dazzles with Her More-Colorful-than-Life Photos

By Jessica Marcel | Published 2010-03-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/hayley-murphy
References: [juxtapoz](http://www.juxtapoz.com/Current/caught-in-the-act-with-hayley-murphy) & [hayleymurphy](http://hayleymurphy.com/)

Photographer Hayley Murphy stages scenes that are bigger than life--yet still somehow mundane--in her vibrant photography. The talented photographer creates entire scenes that don't leave even one detail unplanned. The results of her laborious efforts are colortastic.

Check out the gallery for a taste of Hayley Murphy's work, and check out her site for more. Hayley Murphy is based in Venice, California.

**Implications** - As attractive as glamorous photoshoots are, consumers want to see images that they can relate to. Photographers who employ a simple concept are often attractive to those who have seen enough of Photoshopped or high-concept pictures. The depiction of everyday people in print ads is a wonderful approach to getting consumers to feel more connected to a brand.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 75% | Activity: 59% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What's Driving This Trend

- **Colorful Photography:** The trend towards vibrant and colorful photography can create an opportunity for photographers and brands to stand out with their imagery.
- **Everyday People Advertising:** The trend towards featuring everyday people in advertising can create an opportunity for brands to connect with consumers on a more personal level.
- **Mundane Scenes:** The trend towards staging bigger-than-life, yet still mundane scenes in photography can create an opportunity for photographers to add interest to simple concepts.

### Who This Affects Most

- **Photography:** The colorful and staged nature of Hayley Murphy's photography can be applied to various photography industries, such as fashion and lifestyle.
- **Advertising:** The trend towards featuring everyday people in advertising can be applied to various industries, such as food and beverage or health and wellness.
- **E-commerce:** Artistic and attractive imagery can be applied to various e-commerce industries, such as fashion or home goods, to increase engagement and sales.

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