# Sleek Contemporary Hawaiian Hotels OMFGCO Infuses the Laylow Hotel with a Mid-Century Aesthetic By Kalin Ned | Published 2018-09-10 | World Source: Trend Hunter, https://www.trendhunter.com/trends/hawaiian-hotel References: [dezeen](https://www.dezeen.com/2018/09/09/laylow-hotel-waikiki-hawaii-interiors-branding-omfgco/) & [omfgco](https://omfgco.com/) This Hawaiian hotel is located in Waikiki and has been in operation since 1969. Creative agency OMFGCO was tasked with refurbishing the space and updating the establishment's branding. As a result, the Portland-based firm created a sleek and welcoming interior that is informed by the modern movement. The traditional flair of the mid-century was preserved, however. Without a doubt, the Laylow Hotel was successfully brought to the standards of modern contemporary design. One of the major changes OMFGCO did was moving the lobby of the Hawaiian hotel to the second floor, creating a definite divide between the busy streets of Waikiki and guests. In addition, the whimsicality of the location induces cheerfulness through the mid-century furniture designs that are color-rich and texture-heavy. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 72% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### What Makes This Trend Stand Out - **Mid-century Design Revival:** The trend of incorporating mid-century furniture designs into modern settings offers opportunities for furniture manufacturers to create new lines inspired by this design era. - **Hotel Lobby Redesign:** The trend towards moving hotel lobbies to higher floors offers opportunities for architects and interior designers to rethink the entrances to high-rise hotels in bustling city centers. - **Bringing Indoor Decor Outside:** The trend of incorporating mid-century furniture designs into outdoor spaces creates new opportunities for manufacturers to design outdoor furniture lines that blend with the indoor aesthetic. ### Sectors Adopting This - **Furniture Manufacturing:** Furniture manufacturers have the opportunity to create new lines inspired by mid-century designs for contemporary spaces. - **Architecture and Interior Design:** Architects and interior designers can take advantage of the trend towards redesigning hotel lobbies on higher floors to create new spaces that improve guest experiences and highlight stunning views. - **Outdoor Furniture:** The trend of bringing indoor decor outside creates opportunities for outdoor furniture manufacturers who can design pieces that seamlessly blend with the indoor aesthetic. ## Related on Trend Hunter - [Hawaiian Heritage Hospitality Experiences](https://www.trendhunter.com/trends/the-lei-stand.md) - [Revamped Mid-Century Beach Motels](https://www.trendhunter.com/trends/hotel-lucine.md) - [Mid-Century Nostalgic Hotel Redesigns](https://www.trendhunter.com/trends/hotel-riomar.md) - [Reimagined Stylish Beachside Hotels](https://www.trendhunter.com/trends/beachside-hotel-1.md) - [Cozy Contemporary Hotel Designs](https://www.trendhunter.com/trends/woodlark-hotel.md) - [Retro Surf-Nostalgic Boutique Hotels](https://www.trendhunter.com/trends/sea-sea.md) - [Revitalized Retro Hotel Interiors](https://www.trendhunter.com/trends/kimpton-los-monteros-hotel.md) - [Spice-Inspired Hotel Renovations](https://www.trendhunter.com/trends/manly-pacific-hotel.md) - [Rugged Charming Hotel Designs](https://www.trendhunter.com/trends/the-longfellow-hotel.md)