# Elegant Twilight Editorials Harper’s Bazaar Singapore 'Tender is the Night' Stars Lina Zhang By Meghan Young | Published 2012-06-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/harpers-bazaar-singapore-tender-is-the-night References: [fashiongonerogue](http://fashiongonerogue.com/lina-zhang-gan-chanel-haute-couture-july-cover-harpers-bazaar-singapore/) & [facebook](https://www.facebook.com/harpersbazaarsingapore) Elegantly mysterious, the Harper’s Bazaar Singapore 'Tender is the Night' cover shoot centers around the witching hour. While model Lina Zhang doesn't appear to have any sorcery up her sleeve, her ominously seductive stare and eerily calm exterior belies the otherwise innocent nature of the photoshoot. Not to mention that her dramatic gowns are fitting for a dark queen with a dark purpose. Shot on location in Beijing by photographer G.T. Gan, the Harper’s Bazaar Singapore Tender is the Night cover shoot is set to appear in the July 2012 issue of the magazine. The [Chinese beauty](https://www.trendhunter.com/trends/chinese-golden-age-models) was styled by Kenneth Goh. Exclusively showcasing stunning designs from [Chanel Haute Couture](https://www.trendhunter.com/trends/chanel-winter-tale), the editorial is a fashionable feast for the eyes. On beauty duty was hairstylist and makeup artist Greg O. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 74% | Activity: 32% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Editorial Fashion Photography:** Opportunity for disruptive innovation in creating visually stunning and conceptually intriguing fashion editorials with a mysterious and seductive aesthetic. - **Dark Queen Aesthetic:** Disruptive innovation opportunity to explore the concept of a dark queen and create fashion designs that embody an ominously seductive yet innocent nature. - **Location-based Fashion Shoots:** Innovative opportunity to showcase fashion editorials shot on location in unconventional places, adding an extra layer of intrigue to the visuals. ### Who This Affects Most - **Fashion Photography:** Opportunity for photographers to push creative boundaries and capture captivating visuals that evoke mystery and allure. - **Fashion Design:** Disruptive innovation opportunity to create designs that blend darkness and seduction while maintaining an air of innocence, appealing to those seeking a unique aesthetic. - **Fashion Magazine Publishing:** Innovative opportunity for magazines to explore unconventional themes and locations for their editorial photoshoots, captivating readers with visually stunning content. ## Related on Trend Hunter - [Dynamic NFT Magazines](https://www.trendhunter.com/trends/vogue-singapore-magazine.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Chinese Luxury Brand Collections](https://www.trendhunter.com/trends/zouxin.md) - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Elegant New Year-Inspired Fashion](https://www.trendhunter.com/trends/alexander-wang-2024.md)