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# Steamy Swim Suit Series
This Harpers Bazaar Singapore August 2013 Editorial is Sweat-Soaked

By Leslie Chen | Published 2013-07-17 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/harpers-bazaar-singapore-august-2013
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2013/07/sexy-summer-franzi-müller-by-dirk-messner-for-harpers-bazaar-singapore-august-2013-editorial.html) & [harpersbazaar](http://www.harpersbazaar.com/)

Now that [summer is in full swing](https://www.trendhunter.com/trends/summer-dreaming-collection) - and the temperatures are higher than ever - images like the ones from this Harpers Bazaar Singapore August 2013 shoot just seem to offer the perfect way to cool down.

Shot by photographer Dirk Messner, the editorial is a steamy collection of photos starring sultry model Franzi Müller. Although the spread is set indoors, Franzi looks as if she's working up a sweat just by sitting in her living room. She wears retro ensembles like a femininely gathered pencil skirt paired with a gold bra as well as a number of [swim suits](https://www.trendhunter.com/trends/dandy-del-mar) like a [classic sheer Chanel design](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty).

You may be lucky enough to have the luxury of AC in your home, but the unbearable heat captured in this Harpers Bazaar Singapore August 2013 shoot is what makes it so perfect for summer.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 64% | Activity: 29% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Sultry Swim Wear:** Opportunity for innovative designs and materials that enhance breathability and comfort in swimwear.
- **Indoor Editorial Shoots:** Opportunity to create editorials with a unique and unconventional setting, providing a fresh perspective on fashion photography.
- **Retro-inspired Fashion:** Opportunity to bring back vintage styles and incorporate them into modern fashion collections.

### Where This Applies

- **Fashion Photography:** Opportunity to explore new techniques and settings in fashion photography to create captivating editorials.
- **Swimwear:** Opportunity for swimwear brands to develop innovative designs and materials that prioritize comfort and breathability.
- **Vintage Fashion:** Opportunity for fashion designers to incorporate retro-inspired styles into their collections, appealing to consumers looking for unique and nostalgic pieces.

## Related on Trend Hunter

- [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md)
- [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md)
- [Italian Summer Swimwear](https://www.trendhunter.com/trends/soeur.md)
- [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)
- [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)
- [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md)
- [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md)
- [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)
- [Summer-Inspired Photo Collections](https://www.trendhunter.com/trends/summer-dreaming-collection.md)
