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# Furry Army Fashion
The Harper’s Bazaar Latin America 'Militar Chic' Stars a Tough Bregje Hei

By Meghan Young | Published 2012-10-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/harpers-bazaar-latin-america-militar-chic
References: [latestfashioneditorials](http://www.latestfashioneditorials.com/bregje-heinen-by-alexander-neumann-for-harpers-bazaar-latin-america-october-2012/) & [fashionmodeldirectory](http://www.fashionmodeldirectory.com/magazines/harpers-bazaar-latin-america/)

The Harper’s Bazaar Latin America 'Militar Chic' editorial focuses on tough chic fashion for the colder months. As though channeling a more Russian style, the looks revolve around [bold fur pieces](https://www.trendhunter.com/trends/ducies-fw25-collection) including a Big Bird-like jacket, vibrant purple vest and puff ball hat.

Lensed by photographer Alexander Neumann, the Harper’s Bazaar Latin America 'Militar Chic' editorial is part of the October 2012 issue of the magazine. Fashion editor Aeri Yun outfitted model Bregje Heinen in the femininely fierce ensembles. The Dutch beauty showcased a slew of designs from the likes of [Burberry Prorsum](https://www.trendhunter.com/trends/burberrys-holiday-campaign), Jason Wu, Derek Lam and Stella McCartney. The looks were perfected with plum lips by makeup artist Hong Hyunjeong and slick hair by Adrian Clark.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 74% | Activity: 26% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Furry Fashion:** Opportunity for disruptive innovation in creating sustainable and cruelty-free fur alternatives.
- **Militar Chic:** Opportunity for disruptive innovation in designing functional and stylish military-inspired clothing.
- **Bold Accessories:** Opportunity for disruptive innovation in creating unique and eye-catching accessories using unconventional materials.

### Where This Applies

- **Fashion:** Innovative fashion brands can explore sustainable and cruelty-free alternatives to fur.
- **Beauty:** Beauty companies can develop new makeup and hair products to complement the fierce and edgy fashion trends.
- **Retail:** Retailers can capitalize on the demand for bold accessories by stocking unique and unconventional pieces.

## Related on Trend Hunter

- [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
- [Street Utility Rugged Styles](https://www.trendhunter.com/trends/ultra-violet-collection.md)
- [Artful Camo Fashion](https://www.trendhunter.com/trends/skylrk-camo.md)
- [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md)
- [Contemporary Military Fashion Brands](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk.md)
- [Adorable Holiday Campaigns](https://www.trendhunter.com/trends/burberrys-holiday-campaign.md)
- [Culturally Backed Fashion Launches](https://www.trendhunter.com/trends/brigade.md)
- [Spring-Ready Militaristic Streetwear](https://www.trendhunter.com/trends/alpha-industries-2.md)
