# Purple Dreamland Editorials The Harper’s Bazaar China May 2014 Issue Stars Alexandra Martynova By Meghan Young | Published 2014-04-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/harpers-bazaar-china-may-2014 References: [fashiongonerogue](http://www.fashiongonerogue.com/dreamland-alexandra-martynova-escapes-bazaar-china-charles-guo/) & [bazaartrends.cn](http://www.bazaartrends.com.cn/) The Harper’s Bazaar China May 2014 editorial is appropriately titled, 'Dreamland.' As soon as a person flips the page to this photoshoot, that is exactly what they will be entering. A [purple dreamland](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection), to be exact, with orangey red accents that come in the form of the model's clown-like coif and her stylishly bright wardrobe. Shot by photographer Charles Guo, the Harper’s Bazaar China May 2014 editorial stars model Alexandra Martynova. She engages in a slew of [surreal behaviours](https://www.trendhunter.com/trends/dreams-express) from floating in midair to taking a tiny bubble bath and more, all the while showcasing bold looks from the [spring collections](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025) of Miu Miu, Roland Mouret, Prada and more. She was styled by Fan Xiaomu with her curly tresses by hair stylist Bon and dewy skin by makeup artist Sun Qi. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 81% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Surreal Fashion Editorials:** Fashion brands and magazines can incorporate surrealism and vibrant colors in their editorial shoots to create an otherworldly, memorable experience for their readers, potentially inspiring new fashion trends. - **Bold and Colorful Spring Collections:** Fashion designers can incorporate vibrant, statement-making colors and bold designs into their spring collections, following the example of Miu Miu, Roland Mouret, Prada, and others featured in the Harper's Bazaar China May 2014 editorial. - **Innovative Hair and Makeup Artistry:** Hair and makeup artists can experiment with creative and surreal looks, like the clown-like coif and dewy skin seen in the Harper's Bazaar China May 2014 editorial, potentially inspiring new beauty trends. ### Where This Applies - **Fashion:** Fashion brands and magazines can incorporate surrealism and vibrant colors in their editorial shoots and products, potentially attracting new customers and standing out in a crowded market. - **Beauty:** Hair and makeup artists can experiment with creative and surreal looks, potentially inspiring new beauty trends and attracting new clients looking for bold and unique looks. - **Photography:** Photographers can experiment with surrealism, vibrant colors, and innovative techniques to create visually striking images, potentially attracting new clients and standing out in a crowded market. ## Related on Trend Hunter - [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Nostalgic Luxury Pop-Ups](https://www.trendhunter.com/trends/celines-zhangyuan-popup.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Lunar New Year Campaigns](https://www.trendhunter.com/trends/lunar-new-year-campaign1.md) - [Doll-Themed Fashion Collections](https://www.trendhunter.com/trends/the-barbie-movie.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Chinese Luxury Brand Collections](https://www.trendhunter.com/trends/zouxin.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md)