# Scuba-Inspired Swimwear Editorials The Harper's Bazaar Brazil 'Mergulho Vivo' Photoshoot is Sporty By Meghan Young | Published 2013-01-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/harpers-bazaar-brazil-mergulho-vivo References: [fashiongonerogue](http://fashiongonerogue.com/lais-ribeiro-sports-scuba-style-for-harpers-bazaar-brazil-january-2013/) & [harpersbazaar.br](http://harpersbazaar.com.br/blog/) Sometimes heading to the beach isn't all about suntanning seductively on hot white sands or bouncing about in waist-high waves; sometimes, as the [Harper's Bazaar Brazil](https://www.trendhunter.com/trends/sculpting-paste) 'Mergulho Vivo' editorial shows, there are more exciting excursions to be had. In this case, that involves scuba diving. Of course, model Lais Ribeiro embraces a much more sexy take on this underwater activity. The Harper's Bazaar Brazil 'Mergulho Vivo' editorial was shot by photographer Bob Wolfenson. Appearing in the January 2013 issue of the magazine, the photoshoot was styled by Patricia Carta. She paired [bright neon bikinis](https://www.trendhunter.com/trends/new-swim-collection) with [diving equipment](https://www.trendhunter.com/trends/beams-and-speedo) for adventurous sporty looks. Beauty Henrique Martins finished the looks with equally vibrant lipstick and a short wet-haired coif. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 61% | Activity: 48% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Scuba-inspired Swimwear:** Opportunity for swimwear brands to incorporate scuba diving elements and designs into their collections. - **Sporty Editorials:** Potential for fashion magazines to showcase sporty and adventurous outdoor activities in their photoshoots. - **Underwater Photography:** Growing demand for photographers specializing in capturing unique underwater fashion shots. ### Sectors Adopting This - **Swimwear:** Swimwear industry can capitalize on the trend by creating scuba-inspired designs and incorporating functional elements. - **Fashion Magazines:** Fashion magazines can innovate by featuring more sporty and adventurous editorials that include activities like scuba diving. - **Photography:** Photography industry can explore the opportunity of underwater photography in the fashion sector, offering unique and visually stunning shots. ## Related on Trend Hunter - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Sustainable High-End Swimwear Brands](https://www.trendhunter.com/trends/aventura-swimwear.md) - [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md)