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# Harmonizing Manuka Honey Masks
Keys Soulcare's Harmony Mask Purifies and Moisturizes the Skin

By Riley von Niessen | Published 2021-02-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/harmony-mask
References: [keyssoulcare](https://www.keyssoulcare.com/harmony-mask/41004.html)

[Keys](https://www.trendhunter.com/trends/alicia-keys) [Soulcare](https://www.trendhunter.com/trends/soothing-candle), a dermatologist-developed skincare label created with actor and singer Alicia Keys, offers the Harmony Mask.

The mask features manuka honey as its star ingredient, which is known for its antioxidant benefits that are said to help draw moisture to the skin and provide long-lasting hydration. In combination with the manuka honey, Keys Soulcare includes activated charcoal, which acts as a purifying agent and helps to clarify the skin. The final key ingredient is gold foil, which the brand states "was used nightly as a face mask by Cleopatra herself to restore harmony and radiance."

To use the Harmony Mask, users simply add a small amount to the palm of their hand and then activate the product with water, which will transform it into a foam. The product can be massaged into the skin and then rinsed off with warm water.

Image Credit: Keys Soulcare

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 39% | Activity: 46% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Manuka Honey Skincare:** Opportunity to develop innovative skincare products utilizing manuka honey as a key ingredient for its antioxidant benefits and hydrating properties.
- **Activated Charcoal Purifiers:** Opportunity to develop skincare products that use activated charcoal purifying agents to clarify and detoxify the skin.
- **Luxury Natural Skincare:** Opportunity to create unique and high-end skincare products that use natural ingredients like manuka honey and gold foil for their luxurious properties.

### Industries Being Reshaped

- **Skincare:** Innovative skincare products can be developed by using manuka honey as the key ingredient, activated charcoal in purifiers, and luxurious ingredients like gold foil to create high-end beauty products.
- **Beauty:** Creating unique and luxury natural skincare can be an opportunity for the beauty industry especially when using ingredients like manuka honey and gold foil.
- **Natural Cosmetics:** Companies can focus on creating high-end skincare that utilizes natural ingredients like manuka honey and gold foil in order to stand out in the market.

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