# Fermented Tropical Beverages Hard & Simple Pineapple Tepache Modernizes a Classic Mexican Drink By Laura McQuarrie | Published 2023-06-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hard-simple-pineapple-tepache References: [drizly](https://drizly.com/liquor/ready-to-drink/hard-and-simple-pineapple-tepache/p119658)  Hard & Simple Pineapple Tepache modernized a beverage with roots in Mexican culture to cater to the preferences of today's consumers. At 5% ABV, this canned version boasts pineapple flavor with other natural flavors from concentrate. Although tepache is simple enough to make at home, consumers are now enjoying the benefits of this [probiotic-rich beverage](https://www.trendhunter.com/trends/pineapple-coconut-probiotic-water) without the need for time-consuming fermentation processes. As such, the [fermented features of tepache](https://www.trendhunter.com/trends/pineapplebased-beverage) have caught the attention of health-conscious consumers, as well as fans of seltzers and other bubbly beverages. This probiotic-rich pineapple drink is ready to be sipped on its own, straight from the can, or used as a flavorful mixer for creating tropically flavored cocktails with gut-healthy benefits. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 22% | Activity: 53% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Probiotic Beverages:** Creating canned versions of fermented beverages that are both convenient and healthy is disrupting the traditional beverage market. - **Natural Flavoring:** Using natural flavors from concentrate in canned beverages is a disruptive innovation opportunity for manufacturers looking to attract health-conscious consumers. - **Ready-to-drink Cocktails:** Beverage companies can disrupt the cocktail mixer market by creating flavorful pineapple drink mixers with probiotic benefits. ### Sectors Adopting This - **Beverage Manufacturing:** Manufacturers in the beverage industry can create canned versions of fermented beverages to cater to the preferences of consumers looking for healthy and convenient options. - **Alcoholic Beverage Industry:** Creating canned alcoholic beverages with natural flavors and probiotic benefits is a disruptive innovation opportunity for companies in the alcoholic beverage industry. - **Health and Wellness Industry:** Companies in the health and wellness industry can partner with beverage manufacturers to create probiotic-rich drinks that cater to health-conscious consumers. ## Related on Trend Hunter - [Spiked Pineapple Beverages](https://www.trendhunter.com/trends/hard-tepache.md) - [Fizzy Fermented Drinks](https://www.trendhunter.com/trends/tepache.md) - [Three-Ingredient Pineapple Beverages](https://www.trendhunter.com/trends/tepache-sazn.md) - [Probiotic Pineapple Beverages](https://www.trendhunter.com/trends/holy-tepache.md) - [Fermented Mexican Beverages](https://www.trendhunter.com/trends/de-la-calle.md) - [Spicy Pineapple Beverages](https://www.trendhunter.com/trends/pineapple-tepache.md) - [High-ABV Pineapple Drinks](https://www.trendhunter.com/trends/tepache-hiball.md) - [Probiotic Non-Alcoholic Spirits](https://www.trendhunter.com/trends/tepache-gold.md) - [DIY Tepache Kits](https://www.trendhunter.com/trends/diy-tepache.md)