# Fruity Hard Craft Seltzers Sea Dog Seltzers are Based on Popular Fruit Beer Flavors By Laura McQuarrie | Published 2020-05-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/hard-craft-seltzers References: [wcyy](https://wcyy.com/maines-sea-dog-brewing-gets-into-the-hard-seltzer-game/) & [instagram](https://www.instagram.com/p/B_nzoaXgB1d/) Sea Dog Brewing Company is introducing its own hard craft seltzers based on its popular line of [fruit beers](https://www.trendhunter.com/trends/fruitforward-alcoholic-beverages)—including its best-selling wild blueberry flavor. The new Sea Dog Seltzers are set to be available in other [berry flavors like raspberry](https://www.trendhunter.com/trends/white-claw-blackberry), as well as black cherry. The 100-calorie hard craft seltzers are gluten-free and contain zero sugar, and also appeal to those who are looking to cut down on carbs, as they contain only two grams. The crisp, small-batch trio of Sea Dog Seltzers are sold in multi-packs and are set to be available in assorted variety sets soon. In addition to making wild blueberry and raspberry beer year-round, Sea Dog Brewing Company also makes an apricot flavor, which leaves the new trio of hard seltzers open to expansion. Image Credit: Sea Dog Brewing ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 25% | Activity: 25% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Fruit-flavored Seltzers:** Opportunity for other breweries and beverage companies to introduce their own hard seltzers based on popular fruit beer flavors. - **Low-calorie and Gluten-free Beverages:** Opportunity for other companies to create low-calorie and gluten-free alcoholic and non-alcoholic beverages to cater to health-conscious consumers. - **Variety Packs:** Opportunity for other breweries and beverage companies to introduce variety packs of their own hard seltzers to appeal to a wider range of consumers. ### Industries Being Reshaped - **Brewing:** Opportunity for other breweries to expand their product lines and experiment with new flavors to compete in the hard seltzer market. - **Beverage:** Opportunity for other beverage companies to enter the hard seltzer market and provide more options for consumers seeking low-calorie and gluten-free options. - **Health and Wellness:** Opportunity for companies in the health and wellness industry to explore and create new low-calorie and gluten-free beverage options to cater to their health-conscious consumers. ## Related on Trend Hunter - [Sour Beer Seltzers](https://www.trendhunter.com/trends/labatt-blue-light-seltzer-tart.md) - [Charitable Seltzer Distributions](https://www.trendhunter.com/trends/good-dogg.md) - [Smoothie-Spiked Hard Seltzers](https://www.trendhunter.com/trends/smoothie-hard-seltzer.md) - [Tropical Fruit-Flavored Seltzers](https://www.trendhunter.com/trends/new-belgium-fruit-smash.md) - [ABV-Varying Seltzer Lines](https://www.trendhunter.com/trends/ghost-hard-seltzer.md) - [Lemonade-Flavored Seltzers](https://www.trendhunter.com/trends/white-claw-refrshr.md) - [Instantly Refreshing Hard Seltzers](https://www.trendhunter.com/trends/sonic-hard-seltzer.md) - [Fruity Vodka Sodas](https://www.trendhunter.com/trends/truly-vodka-soda.md) - [Blueberry-Based Fruited Ales](https://www.trendhunter.com/trends/fruited-ales.md)