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# Nap-Enabling Apparel
The 'Happy Napping' Collection Makes it Easy to Nap in Public

By Ell Smith | Published 2017-08-13 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/happy-napping
References: [psfk](https://www.psfk.com/2017/08/purpose-made-napping-equipment-helps-you-sleep-better-anywhere.html) & [dezeen](https://www.dezeen.com/2017/08/06/jisue-park-napping-equipment-makes-sleeping-on-the-go-more-comfortable-design-graduate/)

Sleeping on public transportation is a common yet uncomfortable experience, prompting London-based product designer Jisue Park to create 'Happy Napping' -- a collaborative product line of nap-friendly clothing.

The collection consists of both apparel and accessories that were crafted to celebrate the art of napping in public. The line includes a sweatshirt with a small doughnut shape on the breast to enable your partner to sleep on your chest, an inflatable scarf that protects your neck from soreness, and a pillow hat that can transform a bus window into a restful oasis. All items are dual-purpose and discreet, meaning they can be worn as everyday outfits.

The fun product line caters to the needs of a generation of city-dwellers whose long work hours require the discovery of creative napping spots.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 88% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### Why This Trend Is Growing

- **Nap-friendly Clothing:** Opportunity for apparel companies to create innovative and comfortable clothing that supports public napping.
- **Dual-purpose Accessories:** Opportunity for accessory brands to design versatile and discreet products that cater to the needs of busy professionals.
- **Creative Napping Solutions:** Opportunity for designers to create unique and clever products that offer comfort and privacy for napping in public.

### Industries Being Reshaped

- **Apparel:** Clothing companies can explore the market for nap-friendly apparel and offer comfortable and stylish options.
- **Accessories:** Accessory companies can develop innovative and multipurpose products that enhance the napping experience.
- **Design:** Designers can leverage their creativity to develop novel solutions for public napping, incorporating both style and functionality.

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