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# Haute Street Hustlers
Designer-Clad Hanne Gaby Odiele in Dazed and Confused

By Marissa Liu | Published 2009-10-14 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/hanne-gaby-odiele-in-dazed-and-confused
References: [fashiongonerogue](http://www.fashiongonerogue.com/2009/10/hanne-gaby-odiele-by-max-farago-for-dazed-confused/#more-13458) & [dazeddigital](http://www.dazeddigital.com)

The epically titled ‘In A Haphazard Explosion of Colour, Anti-Fashion Finds Its Style on the corner of 3rd Street & Avenue C’ is an editorial starring model Hanne Gaby Odiele in Dazed and Confused magazine. In the images photographed by Max Farago, Odiele, looking disheveled, wanders the streets for the October 2009 issue.

Stylist Katie Shillingford dressed this [chic street hustler](https://www.trendhunter.com/trends/dirty-looks) in a pair of black [Converse](https://www.trendhunter.com/trends/japan-collection-2) kicks with pieces by Stella McCartney, Lacoste, Charles Anastase and Iceberg. How this derelict lady got her grubby hands on the [designer garments](https://www.trendhunter.com/trends/day-3-capsule-2) is not clear, but no one ever said fashion was based on reality.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 89% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Street Fashion:** Opportunities for disrupting the fashion industry by showcasing street style and making it accessible to all.
- **Anti-fashion:** Disruptive innovation opportunities lie in challenging traditional fashion norms and embracing unconventional styles.
- **Disheveled Chic:** Disruptive innovation opportunities can be found in creating a market for intentionally messy and casual fashion looks.

### Industries Being Reshaped

- **Fashion:** Opportunities for disrupting the fashion industry by redefining traditional concepts and introducing unconventional styles.
- **Retail:** Disruptive innovation opportunities exist in providing affordable and accessible street fashion to a wider audience.
- **Photography:** Opportunities for disrupting traditional fashion photography by capturing and celebrating unconventional street fashion.

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- [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md)
