# Canine-Inspired Handmade Marshmallows Felissimo Boasts Treats That Look Like Adorable Shiba Inus By Kalin Ned | Published 2019-03-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/handmade-marshmallows References: [designtaxi](https://designtaxi.com/news/403695/Japan-s-Squishy-Handmade-Shiba-Inu-Marshmallows-Are-Utter-Kawaii/) & [felissimo.co.jp](https://www.felissimo.co.jp/shopping/I180761/I280762/I380765/GCD722039/?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI) These handmade marshmallows are absolutely beautiful to look at and prove to be a worthy embellishment to any desert dish. For individuals that are looking forward to bringing up their sweets game, this is it. The Japanese company responsible for these dog-inspired treats is Felissimo. The brand has centered its business around adorable pet-informed products — from corgi-themed pillows to [cat-inspired variations](https://www.trendhunter.com/trends/mofusand) of these handmade marshmallows. This product takes on the likeliness of the Shiba Inu breed. For ingredients, the brand uses [chocolate and sweet bean paste](https://www.trendhunter.com/trends/chocolatecovered-mochi-gummies) which is known in Japan as anko. It is quite a popular ingredient in the country when it comes to dessert options. Felissimo makes its dessert available in kits of nine and each box retails for about $11.70 USD. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 78% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Handmade Marshmallows:** Opportunity for innovative flavors and designs in the marshmallow industry. - **Pet-informed Products:** Potential for creating pet-themed variations of various consumer products. - **Japanese Dessert Options:** Demand for unique and authentic Japanese desserts with traditional ingredients. ### Industries Being Reshaped - **Food and Beverage:** Opportunity for product expansion and experimentation in the marshmallow market. - **Pet Products:** Growth potential in the market for pet-themed products and treats. - **Dessert:** Opportunity for introducing unique Japanese desserts to a global audience. ## Related on Trend Hunter - [Festive Decorated Marshmallows](https://www.trendhunter.com/trends/williams-sonoma.md) - [Canine-Inspired Bath Bombs](https://www.trendhunter.com/trends/lush-shiba-inu.md) - [Canine-Inspired QSR Packaging](https://www.trendhunter.com/trends/sankaku-choco-pie-range.md) - [Chocolate Chip Marshmallows](https://www.trendhunter.com/trends/smore-speckled-marshmallow.md) - [Marshmallow-Flavored Dog Biscuits](https://www.trendhunter.com/trends/milk-bone-peeps.md) - [Heart-Shaped Valentine's Day Marshmallows](https://www.trendhunter.com/trends/stuffed-puffs-valentines-day.md) - [Coffee-Flavored Marshmallows](https://www.trendhunter.com/trends/coffee-roast-mallows.md) - [Sweet Heart-Shaped Marshmallows](https://www.trendhunter.com/trends/hearts-marshmallows.md) - [High-Quality Chocolatey Marshmallow Treats](https://www.trendhunter.com/trends/mallow-marsh.md)