# Technicolor Sports Car Makeovers The Hamann Motorsport memoR Package Turns Your Car into Art By Nikki Taylor | Published 2012-11-13 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/hamann-motorsport-memor-package1 References: [bornrich](http://www.bornrich.com/hamann-motorsports-mclaren-mp4-12c-artistic-multicolor-coating-package-costs-122000.html) & [hamann-motorsport](http://www.hamann-motorsport.com/en/) The Hamann Motorsport memoR package turns the McLaren MP4-12C sportscar into a swirled Picasso painting on wheels. The exclusive makeover set not only repaints the exterior of the car, it attaches a front and rear spoiler and an air scoop for the roof of your car. However, it isn't just the outside of the car that receive all the changes, the interior will also be spoiled with an exclusive upgrade. The driver has the choice of redoing their dash board with handsomely crafted wood, carbon fiber or fine leather. Of course, no super car makeover is complete without replacing the rims. With the Hamann Motorsport memoR package, the impressive McLaren MP4-12C will be riding on aluminum racing wheels, fit for any Batman superhero movie. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 2% | Activity: 6% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Unique Car Customization Packages:** There is an opportunity to offer more creative and personalized car customization options for consumers. - **Innovative Car Modification Techniques:** Innovative approaches to car modification and design could lead to new and exciting trends. - **Luxury Car Interiors:** Upgrading car interiors with high-end materials such as wood, carbon fiber, or fine leather can be a disruptive innovation in the luxury car industry. ### Sectors Adopting This - **Automotive:** Car manufacturers and dealerships can offer unique customization packages to attract more customers. - **Custom Car Modification:** Custom car modification businesses can explore innovative techniques to create exceptional designs and attract a wider client base. - **Luxury Car Interiors:** Luxury car makers can offer high-end material upgrades as a way to differentiate their products from competitors. ## Related on Trend Hunter - [Vegas-Themed Supercars](https://www.trendhunter.com/trends/project-viva.md) - [Blacked-Out Sportscar Spec Packages](https://www.trendhunter.com/trends/mulliner-blackline.md) - [Painting-Inspired Artful Cars](https://www.trendhunter.com/trends/bmw-art-car.md) - [Dynamic Artful Car Designs](https://www.trendhunter.com/trends/bmw-m-hybrid-v8.md) - [Upgraded Customizable Sportscars](https://www.trendhunter.com/trends/2022-panamera.md) - [Dark Tonal Sportscars](https://www.trendhunter.com/trends/maserati-mc20-notte-edition.md) - [Canada-Celebrating Supercars](https://www.trendhunter.com/trends/canada-10th-anniversary.md) - [Modified Everyday Supercars](https://www.trendhunter.com/trends/mansory-ferrari-roma.md) - [Car-Matching Paint Collections](https://www.trendhunter.com/trends/porsche-x-backdrop-paint-collection.md)