# Chocolate-Covered QSR Pizzas The Domino's Japan Halloween Triple Chocolate Pizza is Indulgent By Michael Hemsworth | Published 2019-10-29 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-triple-chocolate-pizza References: [brandeating](https://www.brandeating.com/2019/10/dominos-offers-both-tricks-and-treats-in-japan-with-ghost-pepper-roulette-pizza-and-dessert-pizza.html) & [dominos.jp](https://www.dominos.jp/en) The [Domino's Japan](https://www.trendhunter.com/trends/halloween-volcano-pizza) Halloween Triple Chocolate pizza has been announced by the brand as a menu item for patrons that will offer them an alternative way to indulge their sweet tooth. The pizza starts with a [flaky thin crust](https://www.trendhunter.com/trends/chocolate-chip-pizzert) that's topped with chocolate sauce before being covered with a spider web-shaped Belgian couverture chocolate. The dessert pizza is rounded off with pieces of white chocolate to create a visual and flavor contrast against the rich, darker chocolates used in the recipe. The Domino's Japan Halloween Triple Chocolate pizza is available for a limited time only at participating locations in Japan at a price point of 999 Yen for a medium through November 4. Image Credit: Domino's Japan ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 77% | Activity: 61% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Gourmet Dessert Pizzas:** Opportunity for QSRs to create unique pizza offerings that satisfy customers' sweet cravings. - **Limited Time Menu Items:** Creating exclusive seasonal items can generate excitement and boost sales for QSRs during specific periods. - **Chocolate-based Innovations:** Exploring new ways to incorporate chocolate into unconventional dishes can attract chocolate lovers and drive innovation in the food industry. ### Where This Applies - **Quick Service Restaurants:** QSRs have the potential to capitalize on the popularity of dessert pizzas by introducing creative and indulgent options. - **Food Service Retail:** Food retailers can explore collaborations with QSRs to offer chocolate-inspired dessert pizzas as a unique product. ## Related on Trend Hunter - [Spooky Volcano-Inspired Pizzas](https://www.trendhunter.com/trends/halloween-volcano-pizza.md) - [Chocolate Volcano Pizzas](https://www.trendhunter.com/trends/cocoa-volcano-pizza.md) - [Celebratory Cherry Blossom Pizzas](https://www.trendhunter.com/trends/sakura-pizza.md) - [Fiery Roulette Pizzas](https://www.trendhunter.com/trends/halloween-double-roulette.md) - [Spooky Halloween-Themed Pizzas](https://www.trendhunter.com/trends/dominos-south-korea-halloween-pack.md) - [Chocolate Wafer Pizza Pockets](https://www.trendhunter.com/trends/handy-melts-x-kitkat.md) - [Wafer Chocolate Pizzas](https://www.trendhunter.com/trends/handy-melts-sweet-and-sour-strawberry.md) - [Anime-Inspired Pizzas](https://www.trendhunter.com/trends/pokemon-poke-ball-pizza.md) - [Freshly-Based Dessert Pizzas](https://www.trendhunter.com/trends/pizza-pizza-dessert-pizza.md)