# Jack-O-Lantern Pizzas Papa Murphy's Halloween Pizza is a Cheesy, Festive Treat By Laura McQuarrie | Published 2014-10-21 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-pizza References: [brandeating](http://www.brandeating.com/2014/10/jack-o-lantern-pizza-back-at-papa-murphys-for-halloween.html) & [nasdaq](http://www.nasdaq.com/press-release/photo-release--papa-murphys-expands-frightfully-fun-offerings-this-halloween-with-new-spooky-dough-20141021-00618) Papa Murphy's Jack-O-Lantern Halloween Pizza is a fun [take-and-bake pizza](https://www.trendhunter.com/trends/papa-murphys-take-n-bake-pizza) that's now being offered in order to get people excited about the spooky October season. The round pizza is topped with a pointy stem and is shaped to look like a carved pumpkin, complete with a big smiling face that's been made out of pepperoni pieces. The pizza is prepared with dough that's been made from scratch, red sauce and 100% whole milk mozzarella cheese, olives and pepperoni. Since Halloween is the pizza chain's busiest day of the year, this is a great option for families to snack on after a night of trick-or-treating, especially since the pizza only takes about 12 to 18 minutes to prepare at home. In addition to the Jack-O-Lantern Pizza, Papa Murphy's is also introducing Spooky Dough to help families prep an easy [Halloween-themed dessert](https://www.trendhunter.com/trends/halloween-shape-cookies) after dinner. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 15% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What's Driving This Trend - **Halloween-themed Food:** There is an opportunity to create and market more Halloween-themed food items to target the festive October season. - **DIY Meal Kits:** The popularity of take-and-bake pizzas presents an opportunity for companies to offer DIY meal kits for customers to prepare convenient and customized meals at home. - **Quick and Easy Desserts:** There is a demand for convenient and easy-to-make desserts that can be enjoyed after meals, providing an opportunity for companies to offer pre-made dessert options. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can capitalize on the Halloween season by creating innovative and festive food items that cater to consumers' desire for unique culinary experiences. - **Meal Kit Delivery Services:** Meal kit delivery services can incorporate DIY pizza kits into their offerings, allowing customers to enjoy the convenience of at-home preparation while customizing their meals. - **Dessert Manufacturing:** Dessert manufacturing companies can develop and market quick and easy dessert options for consumers who seek hassle-free indulgences. ## Related on Trend Hunter - [Grotesque Halloween Pizzas](https://www.trendhunter.com/trends/halloween-pizza-campaign.md) - [Spooky Halloween-Themed Pizzas](https://www.trendhunter.com/trends/dominos-south-korea-halloween-pack.md) - [Halloween-Themed Candy Pizzas](https://www.trendhunter.com/trends/sandworm-pizzert.md) - [Spooky Volcano-Inspired Pizzas](https://www.trendhunter.com/trends/halloween-volcano-pizza.md) - [Halloween Pizza Promotions](https://www.trendhunter.com/trends/toombstone-pizza.md) - [Savoy Pumpkin Pizzas](https://www.trendhunter.com/trends/smashing-pumpkin.md) - [Halloween-Themed Pizza Meals](https://www.trendhunter.com/trends/my-haunt-box.md) - [Halloween-Inspired Pizza Menus](https://www.trendhunter.com/trends/pizza-hut-taiwan-1.md) - [Macabre Bloody Blackened Pizzas](https://www.trendhunter.com/trends/blood-halloween-pizza.md)