# Boozy Halloween Milkshakes Hard Rock Cafe's BOO!-zy Shake Blends Bourbon, Dark Rum & Ice Cream By Laura McQuarrie | Published 2019-10-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-milkshake References: [prnewswire](https://www.prnewswire.com/news-releases/hard-rock-cafe-gets-in-the-halloween-spirit-with-limited-time-boo-zy-shake-300942158.html) & [hardrock](http://www.hardrock.com/) For a limited time this fall, [Hard Rock Cafe](https://www.trendhunter.com/trends/hard-rock-cocktails) is serving up a [Halloween milkshake for adults](https://www.trendhunter.com/trends/tipsy-scoop-kraken-ship-wrecked) called the BOO!-zy Shake. The milkshake treat combines a base of creamy vanilla bean ice cream with bourbon and dark rum, plus toppings like chocolate sauce, house-made whipped cream and [candy corn sprinkles](https://www.trendhunter.com/trends/31-nights-of-monster-mash-creation). As well as boasting a festive color scheme, the design of the shake seems to resemble cobwebs, thanks to the pattern of the chocolate drizzle within the cup. Hard Rock Cafe is also sharing a non-alcoholic magic milkshake in the form of its Spooky Shake, which is also a limited-time offering. At some locations, Hard Rock Cafe will even be hosting a Lil' MonStars Bash for kids to show off their costumes, play games and create their own delicious treats at the DIY donut bar. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 16% | Activity: 23% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Boozy Adult Milkshakes:** The growing popularity of alcoholic milkshakes creates a potential opportunity for bar and restaurant owners to create their own unique concoctions, featuring various flavors and alcohol types. - **Limited Time Offerings:** The trend of limited-time menu items allows restaurants and bars to tap into seasonal events and holidays, providing a sense of urgency for customers to try these exclusive offerings. - **DIY Food Stations:** Offering DIY food stations at events such as Halloween parties can be a fun and interactive way for guests to enjoy their food and drinks, while creating a memorable experience. ### Where This Applies - **Food and Beverage:** Food and beverage businesses have the opportunity to innovate and develop creative menu items that cater to customers’ seasonal interests and cravings. - **Hospitality and Entertainment:** Hospitality and entertainment industries can take advantage of limited-time, exclusive offerings by generating buzz, creating excitement, and driving traffic to their establishments. - **Event Planning:** Event planning businesses can capitalize on the trend of DIY food stations to create interactive and engaging experiences for their clients’ guests. ## Related on Trend Hunter - [Halloween-Themed QSR Shakes](https://www.trendhunter.com/trends/sonic-trick-or-treat-blasts.md) - [Halloween-Themed Cookie Shakes](https://www.trendhunter.com/trends/basic-witch-shake.md) - [Absinthe Milkshakes](https://www.trendhunter.com/trends/adult-milkshakes.md) - [Seasonal Blended Cookie Milkshakes](https://www.trendhunter.com/trends/pumpkin-spice-oreo-milkshake.md) - [Holiday-Themed Milkshake Menus](https://www.trendhunter.com/trends/smashburger-holiday-milkshakes.md) - [Festively Flavored Milkshakes](https://www.trendhunter.com/trends/holiday-shakes.md) - [Crunchy Seasonal Cookie Milkshakes](https://www.trendhunter.com/trends/oreo-candy-cane-milkshake.md) - [Festive Blended Milkshakes](https://www.trendhunter.com/trends/festive-blended-milkshake.md) - [Holiday Season Milkshake Menus](https://www.trendhunter.com/trends/ritas-milkshakes.md)