# Haunting Halloween Ice Creams Salt & Straw's Halloween Ice Cream Flavors Share Sensory Adventures By Laura McQuarrie | Published 2024-10-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-ice-cream-flavors References: [seattlerefined](https://seattlerefined.com/lifestyle/salt-straw-halloween-series-flavors-2024-seattle-ballard-portland-the-great-candycopia-jack-o-lantern-pumpkin-bread-spooky-season-bone-chilling-treats-ice-cream?photo=1) & [saltandstraw](https://saltandstraw.com/products/pints-of-the-month-pack/)  Throughout October, [Salt & Straw](https://www.trendhunter.com/trends/the-harvest-festival-series) invites ice cream lovers to sample and savor its series of Halloween ice cream flavors with popular seasonal ingredients, [pints studded with homemade candies](https://www.trendhunter.com/trends/twix-caramel-crunch-ice-cream), edible critters and varieties that have returned to the Monthly Menu Series after several years away. This Halloween ice cream collection offers something for everyone, including a colorful, [vegan-friendly coconut blackberry sherbet](https://www.trendhunter.com/trends/2025-dairy-free-decadence-series) with masa curd pudding and cornbread crumble. The 2024 Halloween Series by Salt & Straw revives Essence of Ghost, a flavor last served in 2018. Touted as a "haunting combination of scotch-infused sherbet and dark chocolate ice cream," this returning flavor plays with smoky-sweet notes and offers a sensory adventure via ice cream. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 69% | Activity: 83% | Freshness: 29% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Seasonal Flavor Innovations:** Brands are exploring the use of unique seasonal ingredients to create limited-time offerings that captivate consumer interest and drive sales. - **Experiential Food:** Introducing sensory elements such as texture and multisensory flavors in food products appeals to adventurous consumers seeking memorable experiences. - **Revival of Retro Flavors:** Reintroducing nostalgic flavors taps into consumer nostalgia, creating excitement and anticipation around limited-time product releases. ### Who This Affects Most - **Ice Cream:** The ice cream industry is leveraging seasonal themes and unique ingredient pairings to attract a diverse range of customers. - **Gourmet Foods:** Gourmet food producers are innovating with complex flavor profiles and high-quality ingredients to elevate ordinary treats into luxury experiences. - **Plant-based Foods:** The plant-based food sector is expanding with creative vegan-friendly alternatives that appeal to health-conscious and environmentally-aware consumers. ## Related on Trend Hunter - [Spooky Ice Cream Collections](https://www.trendhunter.com/trends/scoops-skulls-series.md) - [Autumnal Ice Creams](https://www.trendhunter.com/trends/the-harvest-festival-series.md) - [Festive Feast Ice Creams](https://www.trendhunter.com/trends/thanksgiving-themed-ice-creams.md) - [Halloween Candy Ice Creams](https://www.trendhunter.com/trends/31-nights-of-monster-mash-creation.md) - [Spiced Halloween Ice Creams](https://www.trendhunter.com/trends/spicy-n-spooky-ice-cream.md) - [Monster-Themed Ice Creams](https://www.trendhunter.com/trends/baskinrobbins-okashina-okashina-halloween.md) - [Halloween Ice Cream Trucks](https://www.trendhunter.com/trends/monster-ice-scream-truck-tour.md) - [Seasonally Sweet Ice Creams](https://www.trendhunter.com/trends/holiday-ice-cream-series.md) - [Chef-Crafted Ice Creams](https://www.trendhunter.com/trends/the-chef-series-by-salt-and-straw.md)