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# Ocean Liner Halloween Events
Disney Cruise Line's 'Halloween on the High Seas' Targets Families

By Jana Pijak | Published 2017-09-07 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-event
References: [disneycruise.disney.go](https://disneycruise.disney.go.com/onboard-activities/halloween-on-the-high-seas/?INS-intDCLtoDCL-Halloween) & [attractionsmagazine](http://attractionsmagazine.com/disney-cruise-line-halloween/)

[Disney Cruise Line](https://www.trendhunter.com/trends/disney-treasure) is known for its family-friendly on-board experiences -- ranging from sci-fi inspired festivals to princess-themed tea parties -- and its annual Halloween event is no exception. Celebrating everyone's favorite fall holiday, 'Halloween on the High Seas' invites families aboard Disney Cruise Line ships to experience a party that the whole family can enjoy.

In addition to themed decor, food, and activities, the Halloween event also features costumed staff that are dressed in character-inspired garb. The festivities include live performances, surprise guests, and even [trick-or-treating sessions](https://www.trendhunter.com/trends/dualformat-event) for the event's younger attendees.

With more young families seeking travel experiences to remember, [traditional hospitality brands like cruiseliners](https://www.trendhunter.com/trends/legend-of-the-seas) are ensuring their on-board itinerary revolves around more interactive and experiential components -- something Disney masters with this holiday-themed event.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 1% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing)

## Key Themes

### Key Themes Behind This Trend

- **Family-friendly Cruise Ship Events:** Cruise lines are hosting family-friendly events on board, creating interactive and experiential components.
- **Themed Holiday Parties:** Holiday-specific events are becoming more popular on cruise ships, offering themed decor, food, and activities.
- **Character-inspired Staff:** Costumed staff dressed as characters are adding to the immersive experience on board cruise ships.

### Where This Applies

- **Hospitality:** Traditional hospitality brands like cruiseliners are incorporating interactive and experiential components to attract more young families.
- **Travel:** The travel industry is offering themed holiday events on cruise ships to enhance the overall experience for passengers.
- **Entertainment:** Cruiseliners are hiring costumed staff and surprise guests to provide live performances and an immersive entertainment experience.

## Related on Trend Hunter

- [Holiday-Themed Dining Experiences](https://www.trendhunter.com/trends/holidaythemed-dining-experiences.md)
- [Adventure-Themed Cruises](https://www.trendhunter.com/trends/disney-treasure.md)
- [Halloween-Themed Jewelry Collections](https://www.trendhunter.com/trends/disney-halloween-jewelry.md)
- [Oceanic Family Activity Programs](https://www.trendhunter.com/trends/camp-at-sea-program.md)
- [Spooky Soft Serve Desserts](https://www.trendhunter.com/trends/halloween-dole-whip.md)
- [Entertainment-Focused Cruise Ships](https://www.trendhunter.com/trends/carnival-celebration.md)
- [Family-Friendly Halloween Essentials](https://www.trendhunter.com/trends/oriental-trading.md)
- [Halloween-Themed Bowling Events](https://www.trendhunter.com/trends/halloween-boowling-spooktacular.md)
- [Globalized Spooky Destinations](https://www.trendhunter.com/trends/spooky-adventures.md)
