# Illuminating Cranium Cocktails These Spooky Halloween Beverages Glow-in-the-Dark By M | Published 2015-10-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-beverage References: [boulderlocavore](http://boulderlocavore.com/glow-in-the-dark-infected-brain-cocktail/) & [boulderlocavore](http://boulderlocavore.com) These gruesome [zombie brain cocktails](https://www.trendhunter.com/trends/zombie-apocalypse-red-bull-infusion) are an ideal Halloween beverage to put together to impress guests on the spookiest night of the year. The cocktails feature a floating edible infected brain and a sneaky glow-in-the-dark surprise. The cocktail features a base made from [Mountain Dew](https://www.trendhunter.com/trends/legendary-long-island-cocktail) soda toped with lemon vodka and tonic water. Inside the cocktail is a floating infected pink brain made from flattened tonic and food red coloring to replicate the pinky organ. During the daylight the cocktail appears to be an electric yellow with a pink brain floating in it, but under a black light the cocktail turns green and the brain a bright white blue. This would be a great drink to mix up for a [Halloween party](https://www.trendhunter.com/trends/unofficial-beverage-of-adult-halloween) and serve in science beakers. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 18% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Glow-in-the-dark Cocktails:** Opportunities for experimenting with glow-in-the-dark effects in cocktails using tonic water and food coloring to create interesting and visually appealing beverages. - **Halloween-themed Beverages:** There is an opportunity for companies to create spooky and unique Halloween-themed beverages to capitalize on the popularity of Halloween. - **Edible Toppings:** Companies could experiment more with edible toppings that add surprise and shock value to their products. ### Industries Being Reshaped - **Beverage Industry:** Beverage companies have an opportunity to create Halloween-themed drinks with unique and visually appealing features that will stand out in the market. - **Food Industry:** The food industry can experiment more with edible toppings to add excitement and uniqueness to their products, and to create new experiences for their customers. - **Event Planning Industry:** Event planners and caterers could incorporate spooky and unique Halloween-themed beverages into their offerings to create exciting and memorable party experiences for their clients. ## Related on Trend Hunter - [Halloween-Themed Alcohol Bottles](https://www.trendhunter.com/trends/halloweenthemed-alcohol-bottles-bacardis-limited-edition-bottle-will-light-.md) - [Eerie Glowing Juice Pouches](https://www.trendhunter.com/trends/ghoul-aid.md) - [Spooky Cream Soda Concoctions](https://www.trendhunter.com/trends/witches-punch.md) - [Halloween Cocktail Capsules](https://www.trendhunter.com/trends/spooky-sips-collection.md) - [Colorless Canned Cocktails](https://www.trendhunter.com/trends/ghost-labs.md) - [Spooky Halloween-Themed Sodas](https://www.trendhunter.com/trends/jones-halloween-sodas.md) - [Seasonal Jack-O-Lantern Liqueurs](https://www.trendhunter.com/trends/pumpkin-potion-liqueur.md) - [Freakish Fruity Cafe Drinks](https://www.trendhunter.com/trends/freaky-frozen-chiller.md) - [Color-Coded Gen Z Cocktails](https://www.trendhunter.com/trends/toxin-cocktails.md)