# Viennese Costume Ball Revival Cirque D' Soleil Masks Bring Class to Halloween By Going Like Sixty | Published 2008-10-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/halloween-beautified-masks-will-dazzle-them-at-your-costume-party References: [uniquedecor.blogspot](http://uniquedecor.blogspot.com/2008/10/cirque-du-soleil.html) While others are parading around on Halloween--dressed as Sarah Palin or covered in guts--you can be the true standout by adopting the old-fashioned charm of a [classic mask](https://www.trendhunter.com/trends/hand-and-foot-masks). These elegant facial masks were made popular again by [Cirque D' Soleil](https://www.trendhunter.com/trends/cirque-du-soleil-leau-de-parfum), channeling the tradition of Viennese and French costume parties. These striking examples of authentic masks will be the ultimate show topper. **Implications** - Designers are going for elegant designs that reflect the decadence of European style, but still incorporate the element of fantasy that fashion is based on. While events that require [dressy outfits](https://www.trendhunter.com/trends/mcqueen-holiday-2025) are fairly occasional, it's good for brands to come out with this style to balance out with their more casual clothes. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 73% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Elegant Mask Fashion:** Opportunities for designers to create elegant mask designs that combine European decadence with fantasy elements. - **Revival of Viennese Costume Parties:** Potential for event organizers to bring back the tradition of Viennese and French costume parties using authentic masks. - **Classy Halloween Costumes:** Market potential for classy Halloween costumes that stand out from the typical Sarah Palin or gore-themed outfits. ### Where This Applies - **Fashion Design:** Fashion designers can explore the disruptive innovation opportunity of creating elegant mask designs that cater to dressy events and balance out their casual clothing lines. - **Event Planning:** Opportunity for event planners to introduce Viennese and French costume parties as a unique theme, using authentic masks to create an immersive experience. - **Costume Retail:** Costume retailers can tap into the market for classy Halloween costumes that appeal to those who want to stand out with old-fashioned charm and elegance. ## Related on Trend Hunter - [Runway-Inspired Peel-Off Masks](https://www.trendhunter.com/trends/glass-001-artistry-mask.md) - [Unique Long-Lasting Costumes](https://www.trendhunter.com/trends/rave-and-festival-fashion.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Product-Inspired Halloween Looks](https://www.trendhunter.com/trends/aldi-and-elladoesfx.md) - [Emotive Inflatable Masks](https://www.trendhunter.com/trends/lian-mask.md) - [Performance-Driven Designer Experiences](https://www.trendhunter.com/trends/wings-of-hermes.md) - [Imaginative Fantasy-Inspired Campaigns](https://www.trendhunter.com/trends/canva-spotlights.md) - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Life-Sized Clog Costumes](https://www.trendhunter.com/trends/crocs-costume.md)