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# Neon Half Moon Clutches
This Tiff Manuell Handbag Makes an Artistic Style Statement

By Jana Pijak | Published 2015-03-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/half-moon-clutch
References: [tiffmanuell](http://tiffmanuell.com/bags/watermelon-road-876.html)

Tiff Manuell is a designer known for her eye-catching jewelry pieces and [handbag collection](https://www.trendhunter.com/trends/summer-handbag-collection) that features this vibrant half moon clutch. Priced at a $99 rate, the watermelon-inspired accessory is made from a blend of painted canvas and pvc materials.

The compact accessory adds personality to any outfit and looks best when paired with an all-white look. The piece also features a velcro closure that provides easy access to one's belongings.

This half moon clutch is the perfect size for essentials like one's lipstick, wallet and smartphone. The accessory is [eye-catching and artistic](https://www.trendhunter.com/trends/statement-bags), featuring a painterly print that resembles splattered shades of color. The piece can be paired with classic or edgy outfits and is an instant conversation starter.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 49% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Artistic Handbag Collection:** The vibrant half moon clutch by Tiff Manuell presents an opportunity for designers to create other artistic handbag collections that make a style statement.
- **Compact Statement Accessories:** The popularity of the watermelon-inspired half moon clutch signals a trend towards compact accessories that add personality and style to any outfit.
- **Painterly Print Fashion:** The splattered shades of color on the half moon clutch indicate a rising trend for painterly print fashion, encouraging designers to incorporate artistic prints into their clothing lines.

### Where This Applies

- **Fashion Design:** The artistic half moon clutch presents a disruptive innovation opportunity for fashion designers to experiment with unique handbag designs and materials.
- **Accessories Retail:** The demand for compact and eye-catching accessories like the half moon clutch creates an opportunity for retailers to expand their offerings with similar statement accessories.
- **Printed Textiles:** The painterly print featured on the clutch suggests a potential disruption in the printed textiles industry, prompting manufacturers to explore new artistic print techniques and materials.

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