# Retro Hair Revivals The Hottest Hairstyle for Men Has Big Hair Reigning Supreme By Marissa Liu | Published 2009-10-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hairstyle-for-men References: [nymag](http://nymag.com/daily/fashion/2009/10/men_approaching_a_big-hair_mom.html) & [men.style](http://men.style.com/fashion/collections/S2010MEN/runwayshows) This season’s hairstyles for men are trending towards longer locks on top with a lot of volume and shorter sides. Blame it on Mad Men as playful, retro-looking, side-parted, bouffant-type hairstyles were frequenting runways in Milan, London, Paris and New York. Think of channeling a rebellious James Dean, but with a little less pomade. This billowy hairstyle for men can be worn clean cut (as seen on the [Calvin Klein](https://www.trendhunter.com/trends/calvin-klein-hair-body-perfume-mists), D & G and [Burberry Prorsum](https://www.trendhunter.com/trends/burberry-goddess-amber-vanilla) runways) or as a disheveled just out of bed look (as seen at [Lanvin](https://www.trendhunter.com/trends/lanvin-en-bleu)). Where this hairstyle for men is concerned, size matters and bigger is better. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 97% | Activity: 91% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What Makes This Trend Stand Out - **Longer Locks:** A trend towards longer locks for men creates opportunities for products and services that cater to styling and maintainance of longer hair. - **Volume on Top:** The increasing popularity of hairstyles with volume on top opens up opportunities for haircare brands to create products that add volume and hold to men's hair. - **Retro Revival:** The resurgence of retro hairstyles presents opportunities for barbershops and salons to offer specialized services and expertise in recreating vintage looks. ### Sectors Adopting This - **Men's Grooming:** The trend of longer and voluminous hairstyles for men drives growth in the men's grooming industry, including styling products, tools, and salons. - **Haircare:** The demand for products that enhance volume and hold in men's hairstyles creates opportunities for haircare brands to develop targeted lines specifically for voluminous styles. - **Barbering:** The revival of retro hairstyles for men fuels the growth of barbershops, as an increasing number of men seek specialized services and expertise in vintage hairstyling. ## Related on Trend Hunter - [Men-Focused Rejuvenating Hair Serums](https://www.trendhunter.com/trends/hair-thinning-in-men.md) - [Mens Haircare Bundles](https://www.trendhunter.com/trends/mens-haircare-bundles.md) - [Functional Grooming Creams](https://www.trendhunter.com/trends/american-crew1.md) - [Award-Winning Hair Sprays](https://www.trendhunter.com/trends/texture-spray.md) - [Anthropomorphic Hair Ads](https://www.trendhunter.com/trends/hair-ballad.md) - [Flattering Retro Oversized Denim](https://www.trendhunter.com/trends/jnco.md) - [Palm Beach-Inspired Menswear](https://www.trendhunter.com/trends/mens-stuff.md) - [Expressive Hair Campaigns](https://www.trendhunter.com/trends/main-character-hair.md) - [Male-Focused Hair Restoration Systems](https://www.trendhunter.com/trends/hair-restoration-system.md)