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# Powdered Hair Dye Packets
​HairCode Active is a Herbal Product Designed to Cover Grays

By Katherine Pendrill | Published 2016-10-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/haircode-active
References: [marico](http://marico.com/bangladesh/brands/hair-code/HairCode)

​HairCode Active is a powdered hair dye from the Bangladeshi company Marico, which gives consumers a quick and easy way to cover up grays. Unlike other hair dyes that can be messy and time-consuming to apply, this user-friendly powder can provide a simple at-home solution in less than half an hour.

HairCode Active is a herbal powdered hair dye range that helps cover grays, condition tresses and provide long-lasting color. The dye itself is made with beneficial herbal ingredients such as [Amla](https://www.trendhunter.com/trends/foaming-scalp-scrub), [Hibiscus](https://www.trendhunter.com/trends/hali-1) and [Henna](https://www.trendhunter.com/trends/stylish-henna), which serve as a more natural solution to some other hair dyes on the market. Moreover, the product takes just 15 minutes to use, making it a quick and easy solution for last-minute cover ups.

With three natural shades to choose from, Haircode Active is a convenient hair dye solution for Bangladeshi consumers.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 3% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Herbal Hair Dye:** Opportunity for companies to create natural and convenient hair dye solutions.
- **Quick and Easy Hair Products:** Opportunity for companies to develop simple and user-friendly hair products.
- **At-home Hair Care:** Opportunity for companies to tap into the growing trend of at-home hair care solutions.

### Where This Applies

- **Beauty and Personal Care:** HairCode Active is an example of the opportunity for beauty companies to develop natural and easy-to-use hair care solutions.
- **Herbal and Natural Products:** HairCode Active's herbal ingredients demonstrate an opportunity for natural and herbal product companies to expand into the hair care market.
- **Consumer Packaged Goods (CPG):** HairCode Active's unique packaging and quick application time present an opportunity for CPG companies to innovate in the hair care market.

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