# Haircare Essentials Kits JVN's Trusted Trio Essentials Set is Powerful and Nourishing By Kalin Ned | Published 2022-10-01 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/haircare-essentials References: [sephora](https://www.sephora.com/ca/en/product/jvn-trusted-trio-essentials-set-P502851) With so many formulations on the market, it is hard to decipher what exactly falls under the category of haircare essentials. Celebrity-run brand JVN aims to make the process of choosing easy for individuals with its Trusted Trio Essentials Set. Boasting best-selling products by JVN, this kit includes the brand's [Complete Pre-Wash Scalp & Hair Treatment Oil](https://www.trendhunter.com/trends/treatment-oil), the Complete Instant Recovery Heat Protectant Leave-In Serum, and the Complete Hydrating Air Dry Hair Cream. All offerings feature a hero ingredient for JVN—hemisqualane. The sugarcane-derived ingredient improves hair immediately and over time. The brand also calls out two other ingredients in its [haircare essentials kit](https://www.trendhunter.com/trends/scalp-vitality)—Rosemary Extract and Charged Lemon Protein. While the former works to stimulate the scalp, the latter bonds hair in order to [restore its strength and shine](https://www.trendhunter.com/trends/kpak-collection). Image Credit: JVN ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 11% | Activity: 13% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Key Themes Behind This Trend - **Personalized Haircare Kits:** Creating haircare kits specifically tailored to individuals' hair types and needs. - **Natural Ingredient Haircare:** Including natural and sustainably-sourced ingredients in haircare products to provide nourishment and health benefits. - **Multi-functional Haircare Products:** Developing haircare products that serve multiple purposes, such as heat protection and hydrating properties. ### Where This Applies - **Beauty and Personal Care:** Innovating in the haircare industry to provide personalized and sustainable options for consumers. - **E-commerce:** Streamlining the process of purchasing haircare products by offering personalized kits through online platforms. - **Fashion and Lifestyle:** Partnering with fashion and lifestyle brands to offer curated haircare kits that complement consumers' personal styles. ## Related on Trend Hunter - [Comprehensive Hair Styling Sets](https://www.trendhunter.com/trends/all-around-styling-set.md) - [Nourishing Pre-Wash Scalp Oils](https://www.trendhunter.com/trends/prewash-scalp-oil.md) - [Pre-Wash Treatment Oils](https://www.trendhunter.com/trends/treatment-oil.md) - [Salon-Quality Haircare Sets](https://www.trendhunter.com/trends/salonquality-haircare-set.md) - [Holiday-Ready Hair Care Sets](https://www.trendhunter.com/trends/professionalgrade-hair-care.md) - [Convenience-Focused Dry Shampoos](https://www.trendhunter.com/trends/essential-dry-shampoo.md) - [Stylist-Approved Haircare Lines](https://www.trendhunter.com/trends/stylistapproved-haircare.md) - [Essential Holiday Haircare Sets](https://www.trendhunter.com/trends/festive-sets.md) - [Farm-to-Table Hair Sets](https://www.trendhunter.com/trends/farmtotable-hair-set.md)