# Male-Targeted Barber Cosmetics The Barba Hair Products for Men are Exclusively for Barber Shops By Michael Hemsworth | Published 2016-09-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hair-products-for-men References: [packagingoftheworld](http://www.packagingoftheworld.com/2016/09/barba-mens-hair-beard-treatment.html) & [abcdesign.gr](http://www.abcdesign.gr/) The Barba hair products for men are a special lineup of treatments that were created especially for use in barber shops. Designed by the ABC Design creative agency, the Barba grooming products packaging focuses on vintage graphics with a modern finish. The Barba [barber products](https://www.trendhunter.com/trends/mr-brothers-cut-club) include shampoo, [aftershave balm](https://www.trendhunter.com/trends/beard-neck-oil), hair gel, beard oil, straightening lotion and pomade for both head and facial hair. [Grooming amongst men](https://www.trendhunter.com/trends/wilkinson-sword) has seen a distinct rise in popularity over the past several years with more guys seeking products to stay fresh and styled than ever. The Barba hair products for men focus on a black and silver style label to make them inherently attractive and more masculine for the male consumer to be inclined to try out. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 51% | Activity: 71% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Male Grooming:** Opportunity to create more male-targeted grooming products for use in barber shops. - **Barber Shop Products:** Disruptive innovation opportunity to create more exclusive barber shop grooming products for men. - **Vintage-modern Packaging:** Opportunity to design grooming product packaging that combines vintage graphics with a modern finish. ### Sectors Adopting This - **Grooming Products:** Disruptive innovation opportunity to create more male-targeted grooming products for use in barber shops. - **Barber Shops:** Opportunity to create more exclusive grooming products for barber shops to offer to their male customers. - **Design:** Opportunity for designers to create packaging that combines vintage graphics with a modern finish for grooming products. ## Related on Trend Hunter - [Elevated Male Grooming Kits](https://www.trendhunter.com/trends/piramal-pharma.md) - [Men-Targeted Private Label Cosmetics](https://www.trendhunter.com/trends/mens-grooming-product-range.md) - [Beard-Focused Premium Grooming Brands](https://www.trendhunter.com/trends/premium-grooming-brand.md) - [Performance-Driven Men's Grooming Lines](https://www.trendhunter.com/trends/chi-pour-homme.md) - [Male Personal Care Collections](https://www.trendhunter.com/trends/bath-and-body-works-1.md) - [Masculine Refillable Soap Ranges](https://www.trendhunter.com/trends/bob-refillable-body-wash.md) - [Men-Focused Holiday Gift Sets](https://www.trendhunter.com/trends/shaving-and-beard-care.md) - [Beard-Refining Grooming Products](https://www.trendhunter.com/trends/harrys-beard-care.md) - [Male Grooming Packaging Updates](https://www.trendhunter.com/trends/wilkinson-sword.md)