# Naturally Derived Hair Color Creams Hair Food Color Cream Has No Ammonia or Peroxide By Laura McQuarrie | Published 2020-03-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/hair-color-cream References: [newhope](https://www.newhope.com/beauty-and-lifestyle/8-natural-beauty-launches-put-fresh-face-2020/gallery?slide=7) & [ekoeh](https://www.ekoeh.com/product-page/mahogany-2-7fl-oz-80ml) Making the switch to all-natural solutions can be a challenge when products like popular hair color creams are loaded with peroxide and ammonia but Ekoeh Brasil offers an alternative by making [non-permanent coloring products](https://www.trendhunter.com/trends/semipermanent-hair-color) that are 90% naturally derived. The Ekoeh Brasil Hair Food Color Cream is available in a variety of brown, black and mahogany shades that are paired with biodegradable gloves for [at-home coloring](https://www.trendhunter.com/trends/color-pro). The simple Black and Dark Brown colors are the best-selling varieties, offering a simple way for people to enhance or alter their natural color. The brand is 100% vegan, cruelty-free and features [botanical ingredients like shea butter](https://www.trendhunter.com/trends/plantbased-haircare-formulation), cucumber root extract, acerola and aloe vera in its formulas. The deeply nourishing hair colors are beneficial for a wide range of hair types, including gray and chemically treated hair. Image Credit: Ekoeh Brasil ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 9% | Activity: 10% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Key Themes Behind This Trend - **Non-permanent Hair Color Creams:** Creating non-permanent hair color creams that are 90% naturally derived and free of ammonia and peroxide. - **All-natural Hair Care Products:** Developing all-natural hair care products that are vegan, cruelty-free, and incorporate botanical ingredients for a deeply nourishing experience. - **Eco-friendly Hair Color Solutions:** Offering eco-friendly hair color solutions that come with biodegradable gloves, reducing the environmental impact of at-home hair coloring. ### Where This Applies - **Beauty & Personal Care:** The beauty and personal care industry can explore the demand for non-permanent hair color creams that are derived from natural ingredients to cater to the growing market of conscious consumers. - **Natural Cosmetics:** In the natural cosmetics industry, there is an opportunity to create all-natural hair care products that prioritize sustainability and use botanical ingredients for added benefits. - **Sustainable Fashion:** In the sustainable fashion industry, companies can promote eco-friendly and biodegradable hair color solutions as part of their overall commitment to reducing environmental impact. ## Related on Trend Hunter - [Free-From Hair Colors](https://www.trendhunter.com/trends/igora-zero-amm.md) - [Coffee Color Hair Creams](https://www.trendhunter.com/trends/hair-color-cream-1.md) - [Multi-Dimensional Hair Dyes](https://www.trendhunter.com/trends/dphues-color-dream.md) - [Ammonia-Free Hair Colors](https://www.trendhunter.com/trends/color-art-fresh-line.md) - [Clean High-Performance Hair Colors](https://www.trendhunter.com/trends/innersense-color-purity.md) - [Skincare-Inspired Hair Color Kits](https://www.trendhunter.com/trends/clairol-colorstrong-kit.md) - [Gentle Plant-Based Haircare Products](https://www.trendhunter.com/trends/gold-hair.md) - [Color-Friendly Shampoo Formulations](https://www.trendhunter.com/trends/shampoo-for-brilliant-color.md) - [Plant-Based Food Coloring Ranges](https://www.trendhunter.com/trends/natural-colors-by-prodalim.md)