# Convenient Indulgence Ice Creams The Häagen-Dazs Festive Dessert Collection Has Two Flavors By Michael Hemsworth | Published 2022-09-29 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/hagendazs-festive-dessert-collection References: [foodbev](https://www.foodbev.com/news/haagen-dazs-launches-festive-dessert-collection/) & [haagen-dazs](https://www.haagen-dazs.ca/en/hd-en)  Convenience and indulgence combine with the new Häagen-Dazs Festive Dessert Collection as a range of [ice cream treats](https://www.trendhunter.com/trends/festive-frozen-desserts) for consumers to enjoy from home at their leisure. The product comes in two flavors including Red Velvet Cheesecake and [Caramel Biscuit & Cream Speculoos](https://www.trendhunter.com/trends/hagendazs-debuts), and come in 95ml portions to make it perfect for enjoyment as a portioned dessert. The product speaks to the changing preference of consumers for convenient yet high-quality treats to enjoy from home, which is being carried forward into the post-pandemic world. Marketing Manager at [Häagen-Dazs UK](https://www.trendhunter.com/trends/limited-edition-festive-collection-ice-creams) Jose Alves commented on the new Häagen-Dazs Festive Dessert Collection saying, "We’re getting into the festive spirit with the launch of two truly iconic flavour combinations. As consumers look to trade up in the run-up to Christmas, the new Festive Dessert Collection is guaranteed to be a crowd pleaser.” ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 57% | Activity: 62% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Convenient Indulgence Desserts:** The trend for high-quality, portioned desserts that can be enjoyed at home is on the rise. - **Festive Treats and Flavors:** Consumers are seeking out seasonal and celebratory flavors, and companies that can align their products with the festive spirit are well-positioned. - **Post-pandemic Food:** Convenience and comfort will continue to drive growth in the food industry as the world transitions to a post-pandemic era. ### Industries Being Reshaped - **Frozen Desserts:** Companies within the frozen dessert industry can explore the creation of high-quality, portioned desserts that can be enjoyed conveniently at home. - **Seasonal and Festive Foods:** Food companies that can capitalize on seasonal or festive flavors and themes are in a prime position to appeal to consumers during special occasions. - **Consumer Packaged Goods (CPG):** As consumers continue to desire convenient, at-home indulgences, companies within the CPG space can create new offerings for this market. ## Related on Trend Hunter - [Festive Dessert Ice Creams](https://www.trendhunter.com/trends/limited-edition-festive-collection-ice-creams.md) - [Deluxe Mini Frozen Treats](https://www.trendhunter.com/trends/carte-dor-products.md) - [Delectable Bite-Sized Ice Creams](https://www.trendhunter.com/trends/hagendazs-bites.md) - [Indulgent Frozen Novelties](https://www.trendhunter.com/trends/new-haagen-dazs-products.md) - [Collaboration Cookie Ice Creams](https://www.trendhunter.com/trends/hagendazs-caramel-biscuit-cream.md) - [Founder-Honoring Ice Creams](https://www.trendhunter.com/trends/hagendazs-ice-cream-flavor.md) - [Afternoon Tea-Inspired Ice Creams](https://www.trendhunter.com/trends/hagendazs-ice-cream-flavors.md) - [Jarred Festively-Themed Desserts](https://www.trendhunter.com/trends/jar-joy-holiday-desserts.md) - [Logo-Shaped Ice Cream Bars](https://www.trendhunter.com/trends/hagendazs-stickbars.md)