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# Spicy Sweet Potato Snacks
Jackson's Habanero Nacho Sweet Potato Chips are Made with Avocado Oil

By Michael Hemsworth | Published 2023-07-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/habanero-nacho-sweet-potato-chips
References: [snackandbakery](https://www.snackandbakery.com/articles/109447-jacksons-turns-up-the-heat-with-habanero-nacho-sweet-potato-chips-launch) & [jacksonschips](https://jacksonschips.com/)

![Spicy Sweet Potato Snacks](https://cdn.trendhunterstatic.com/thumbs/511/habanero-nacho-sweet-potato-chips.jpeg)

The [Jackson's](https://www.trendhunter.com/trends/spicy-jalapeo-sweet-potato-chips) Habanero Nacho Sweet Potato Chips are a new kettle-cooked snack crafted with flavor and quality in mind to provide consumers with a delicious option to try out this summer. The snack starts off with sweet potato slices kettle cooked to perfection in avocado oil before being covered in a [fiery seasoning crafted with habanero chiles](https://www.trendhunter.com/trends/sweet-potato-habanero-hot-sauce). The seasoning also features the flavors of cheddar and Romano cheeses, but maintains a [vegan-friendly recipe](https://www.trendhunter.com/trends/spicy-nacho-cheeze-tortilla-chips) to position the snack perfectly for all kinds of consumers to enjoy.

Co-Founder and Innovation Lead Scott Reamer spoke on the new Jackson's Habanero Nacho Sweet Potato Chips saying, "With our Habanero Nacho formulation, we really wanted to increase the overall intensity of flavors and spice level while also sticking to our brand values of simple, clean ingredients, and this chip delivers with its extreme heat and crave-worthy, cheesy-finger goodness. By using only top-quality, unadulterated avocado oil with low inflammation properties, we’re committed to producing premium, healthy oil snack options that consumers can feel better about eating.” 

Image Credit: Jackson's

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 41% | Activity: 63% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Flavored Sweet Potato Snacks:** Exploring different flavor profiles and seasonings for sweet potato snacks can provide new and exciting options for consumers.
- **Avocado Oil Usage:** Using avocado oil in snack products can provide a healthier alternative to traditional cooking oils, as well as cater to the growing demand for plant-based options.
- **Vegan-friendly Snack Offerings:** Developing vegan-friendly snacks with bold flavors can attract a wider range of consumers who follow plant-based diets or seek alternative snack options.

### Sectors Adopting This

- **Snack Food Industry:** The snack food industry can leverage the growing popularity of sweet potato snacks and create innovative flavor combinations to attract and retain customers.
- **Cooking Oil Industry:** The cooking oil industry can explore the use of avocado oil in various food products, including snacks, to cater to health-conscious consumers looking for healthier alternatives.
- **Plant-based Food Industry:** The plant-based food industry can develop more vegan-friendly snack options with bold and intense flavors, expanding their offerings beyond traditional vegan products.

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