# Funhouse Furniture Displays H & M Home Reflections Advertised Its Line from All Angles By Amelia Roblin | Published 2011-02-10 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/h-m-home-reflections References: [behance.net](http://www.behance.net/gallery/H-M-Home-Reflection/638996) & [uxusdesign](http://www.uxusdesign.com/) UXUS Design put an entire bedroom into the [360-degree mirror](https://www.trendhunter.com/trends/hooptical) for the [H&M](https://www.trendhunter.com/trends/cos-retail) Home Reflections retail display at headquarters in Stockholm. Turning furnishings and linens into art objects within a gallery, the [homewares line exhibition](https://www.trendhunter.com/trends/globus-basel) provoked a range of new perspectives on mundane interior accessories. H&M Home Reflections was suspended between the ceiling and the floor of the warehouse. Redefining the dynamics of a bedroom, this visual merchandising tactic surely made its statement. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 70% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Key Themes Behind This Trend - **360-degree Retail Displays:** Creating immersive retail displays that showcase products from all angles, offering unique and engaging shopping experiences. - **Furniture as Art Objects:** Transforming furniture and home accessories into decorative art pieces, blurring the line between functionality and aesthetics. - **Provoking New Perspectives:** Challenging traditional viewpoints on interior design by presenting mundane items in innovative ways, sparking fresh ideas and inspiration. ### Where This Applies - **Retail:** Incorporating 360-degree retail displays to enhance the customer experience and drive sales by providing interactive and visually captivating showcases. - **Furniture and Home Decor:** Exploring the concept of furniture-as-art and integrating unique design elements to create visually striking and conversation-starting pieces. - **Interior Design:** Encouraging designers and decorators to think outside the box and consider new perspectives when it comes to selecting and presenting home accessories. ## Related on Trend Hunter - [Adaptive Furniture Displays](https://www.trendhunter.com/trends/usm-haller-reframed.md) - [Retro-Themed Metallic Homeware](https://www.trendhunter.com/trends/rabanne-hm-home.md) - [Reflective Material Exhibits](https://www.trendhunter.com/trends/mirroring-dialogue.md) - [Dynamic Organic Store Displays](https://www.trendhunter.com/trends/la-manso.md) - [Caged Luxury Homeware Collections](https://www.trendhunter.com/trends/luxury-homeware-collection.md) - [Optical Illusion Mirrors](https://www.trendhunter.com/trends/hooptical.md) - [Experimental Furniture Design Exhibitions](https://www.trendhunter.com/trends/mise-en-abymes.md) - [Sensory-Focused Furniture Design Exhibits](https://www.trendhunter.com/trends/time-signature.md) - [Immersive Furniture Company Exhibitions](https://www.trendhunter.com/trends/future-together.md)